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Review 5 Flashcards | StudBud

Explore/Review 5

What is bandwagon?

What are logos?

Review 5

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Questions 8

Answers

1
What are logos?
Using logic to appeal to others
Using emotions to sway viewers to agree with you
Using credible sources and facts in an argument
2
What is bandwagon?
Making you feel really cool and unique if you have the object
Using emotions to make you remember the ad and feel compelled to buy it
Using celebrities to make you want to have it because the celebrity does
Making you feel left out if you do not have the object
3
Facts and figures is when an advertiser lies about a product to make it seem more appealing than it is.
False
True
4
What is a testimonial?
Using emotions to make you remember the ad and feel compelled to buy it
Making you feel really cool and unique if you have the object
Making you feel left out if you do not have the object
Using celebrities to make you want to have it because the celebrity does
5
What is avant-garde?
Using celebrities to make you want to have it because the celebrity does
Using emotions to make you remember the ad and feel compelled to buy it
Making you feel left out if you do not have the object
Making you feel really cool and unique if you have the object
6
What is transfer?
Making you feel really cool and unique if you have the object
Making you feel left out if you do not have the object
Using celebrities to make you want to have it because the celebrity does
Using emotions to make you remember the ad and feel compelled to buy it
7
What are pathos?
Using credible sources and facts in an argument
Using logic to appeal to others
Using emotions to sway viewers to agree with you
8
What are ethos?
Using logic to appeal to others
Using credible sources and facts in an argument
Using emotions to sway viewers to agree with you