Persuasive Techniques

Name the device: "NEW and IMPROVED to make it BETTER"

Which persuasive technique is being used?

"Carlton Football Club never felt more like the Blues"

Uses a request/direction to 'do something'

Using ideas to urge the audience/reader to do or believe something because everyone else does

Name the device: "Once again the Prime Minister has broken his promises. Are we really expected to trust him this time?"

Name the device: Surgeon, Joshua Aaron, believes "regular checkups are key in early detection."

Using the same key word/phrase to make an argument more memorable

Which persuasive technique is similar to the one used here?

A method intended to make viewers feel certain emotions 

Uses exaggeration or overstatement to make information more dramatic 

A short account or story of an entertaining or interesting incident.

Name the device: "Violent video games are training our children to become professional killers."

Which persuasive technique is this most like?

Using the beliefs of the other side to reinforce an opinion

Which persuasive technique is being used?

Name the device: "Sex-sells advertising is sleazy, sexist and stereotypes women."

Implying or suggesting something without saying it outright.

Name this device: "Researcher, Doctor Colin Bell, called for widespread removal of junk food from Australian schools."

Name the device: "Get 5 times more coverage."

Name the device: "There is something you can do. Just 50 cents a day can save a life."

Name this device: "We should all do our bit to keep our town clean and litter free."

A statement which argues for a traditional family life.

Casually mentioning famous people to impress and/or persuade

An overused expression that helps the reader to feel familiar with the material.