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Advertising Media Flashcards | StudBud
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Advertising Media
Advertising Media
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Flashcards
10 cards
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Practice quiz
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Questions
10
Answers
1
Which media utilizes Search Engines, Displays, Mobile, & Social Media?
Internet
Newspaper
Radio
Television
2
What type of media is currently the most direct, with display & audio?
Radio
Mobile
Television
Magazine
3
Which media is viewable 24-7 with excellent geographic selectivity?
Television
Social Media
Internet
Billboard
4
Which media reaches a large audience with frequent publication; convey a detailed message?
Radio
Billboard
Newspaper
Mobile
5
Which type of media reaches audiences on a national level & offers variety of stations?
Television
Radio
Online
Newspaper
6
Which media is the most highly targeted because you've already given them all of your info?
Magazines
Billboard
Social Media
Radio
7
What is one of the most important things to keep in mind when choosing media?
Your target audience
The cost of Space / Spots
The charisma of the salesperson
Do you, personally, like it
8
Which media has a large audience of captive listeners; convey message through sound & voice?
Billboard
Magazine
Television
Radio
9
What did we study today?
Marketing Plans
Advertising Campaigns
Television Channels
Advertising Media
10
Which media has a focused audience & allows for detailed, color messages?
Magazines
Television
Newspapers
Radio
