Raines ENT 3.01 Marketing Match

Which "P" is associated with....  A firm figures out what a customer needs.

Which "P" is associated with...  A customer buys a magazine from the check-out aisle.

Which "P" is associated with... A customer orders a product online.

Which marketing "P" is associated with...  A flake cereal becomes a strawberry flakecereal.

Which "P" is associated with.... A customer thinks the benefits outweigh the costs.

Which "P" is associated with.... A firm runs an advertisement in the newspaper.

Which "P" is associated with... A firm communicates a message to a customer.

What is the 2nd rule of business?