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Advertising Techniques Flashcards | StudBud
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Advertising Techniques
Advertising Techniques
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Questions
23
Answers
1
What advertising technique is this?
Humour
Hyperbole
Celebrity
Bandwagon
2
This technique claims that everyone else is using this product, and you should too.
Testimonials
Statistics and Facts
Patriotism
Bandwagon
3
Seeing or hearing something over and over again can get a brand to stay in a customer's head
Promotions
Repetition
Hyperbole
Regular People
4
This technique uses famous people to sell a product or an idea
Hyperbole
Celebrities
Humour
Testimonials
5
This technique tries to create an emotional response in the public to sell a product
Bandwagon
Regular People
Ideal LIfe
Heartstrings
6
Advertisers will sometimes try to scare people into thinking bad things will happen unless they buy a specific product
Fear
Patriotism
Hyperbole
Regular People
7
What advertising technique is this?
Ideal lLife
Real People
Celebrities
Fear
8
This technique tries to make people laugh to sell products
Regular People
Repetition
Humour
Patriotism
9
Sometimes advertisers will offer a deal for buying specific products: buy one, get one free or free gift with purchase
Repetition
Promotions
Testimonials
Hyperbole
10
What advertising technique is this?
Regular People
Hyperbole
Patriotism
Bandwagon
11
What advertising technique is this?
Bandwagon
Repetition
Patriotism
Statistics and Facts
12
This technique gives the image of a perfect life as a result of using specific product
Promotions
Regular People
Patriotism
Ideal Life
13
Real people who have a product give endorsements saying how good it is
Hyperbole
Testimonials
Statistics and Facts
Patriotism
14
This technique uses scientific evidence, facts, or charts to sell a product
Testimonials
Statistics and Facts
Heartstrings
Promotions
15
What advertising technique is this?
Regular People
Promotions
Bandwagon
Ideal Life
16
What advertising technique is this?
Promotions
Hyperbole
Statistics
Heartstrings
17
This technique claims that consumers are representing their country positively if they use specific products
Ideal Life
Bandwagon
Promotions
Patriotism
18
Advertisers sometimes use this strategy to exaggerate the effects of a product
Ideal Life
Hyperbole
Bandwagon
Celebrities
19
What advertising technique is this?
Promotions
Bandwagon
Celebrity
Hyperbole
20
What advertising technique is this?
Ideal Life
Celebrities
Regular People
Bandwagon
21
What advertising technique is this?
Patriotism
Promotions
Hyperbole
Celebrity
22
What advertising technique is this?
Celebrities
Promotioins
Statistics and Facts
Bandwagon
23
This technique demonstrates that if customers see people who look like them, they will be more likely to buy the product
Regular People
Hyperbole
Celebrities
Promotions