stud
bud
Sign up
Log in
Home
Library
Explore
SAT
More
Marketing Exam Review Lowell High School Flashcards | StudBud
Explore
/
Marketing Exam Review Lowell High School
Marketing Exam Review Lowell High School
41 terms
·
StudBud Administration
·
18 plays
its a review...for the marketing exam
Flashcards
41 cards
F
Practice quiz
P
Host live
L
Questions
41
Answers
1
what is the capital of the silicon valley
san clemente
san diego
san jose
san D(the D)
2
the ____ is the amount of money someone is willing to pay for a product
price
person
place
pickle
3
what did Steve Jobs and Steve Wozniak create
green box
red box
blue box
orange box
4
who is the founder of facebook
Steve Jobs
Bill Gates
Mark Zuckerberg
Jack Dorsey
5
what is the pass along rate dependent on?
price of the product
uniqueness or humor of the ad
quality of the product
type of product
6
what college did Steve jobs attend
princeton
reeds college
berkley
harvard
7
What is the average percentage cost of all marketing activies
50%
40%
20%
30%
8
what does a SWOT analysis analyze
Strength, Weakness, Organization, Teaching
Strengths, Weaknesses, Opportunities, Threats
Solid waste organizational training
she wouldn't oppose that
9
what is the largest indoor market place in the united states
mall of america
woodland mall
centerpointe mall
rivertown mall
10
what is the time limit for the use of the word "new"
1 year
6 weeks
6 days
6 months
11
who devolped the computer mouse
xylophone
xerox
zero
xtreme
12
what type of degree is in high demand by employers?
liberal arts
marketing
gender studies
teaching
13
Where does Marketing take place?
in bed
in the business world
at the beach
all around you
14
which feature is likely to increase online purchasing?
expensive pricing
dale
easy to use search function
close up images of products
15
which stage would ecommerce offer interaction with customers?
starting stage
interaction stage
full integration stage
information stage
16
Which country has the fastest growing economy?
China
Japan
Germany
United States
17
what is a product fulfillment center?
place to test products
provides the activities required to fill customer needs
a hospital
conference rooms for a company
18
What percent of jobs in the united states were services?
89
79
59
69
19
what is a Venture Capitalist
time share holding company
character in fortnite
invest and start up company
a company that holds a lot of stock in ibm
20
what is a business blog
teenage girl posting stupid pictures
a picture of an everyday starbucks coffee
analyzes market shares and business profits
regularly updated journal about the business
21
who created the Altair?
Steve Jobs
Bill Gates
Ed Roberts
Steve Wozniak
22
The 4 P's of marketing are...
product, price, place, promotion
packing, place, product, promotion
pickles, pigs, patties, paraphernalia
person, place, people, promotion
23
what type of business combines traditional business operations with the use of the internet
brick and morty
click only
brick and mortar
brick-n-click
24
what does a brand identify?
online marketing
type of commercial
a product, service, or company
logo
25
what was the internet first developed as?
military and research tool
"farmersonly.com"
online shopping
send emails back and forth
26
Ben and Jerry's Inc. donates what percentage of its profits to charity?
10%
7%
7.5%
8.5%
27
How much money has Paul Newman donated to the needy?
350 million
300 million
372 million
370 million
28
Viral Marketing is....
Catching a virus at your marketing job
Putting viruses in peoples computers
Using entertainment to get people to talk about a product
sneezing on your desk top
29
Main difference between goods and services?
goods are not intangible
services are not intangible
services are intangible
goods are intangible
30
what is an example of cobranding
a mutt (type of dog)
COD B02 special edition Jeep Wrangler
"i think dale has one of those on his right butt cheek"
wearing nike shoes with under Armour socks
31
what is a pop-up ad
a flyer for soda
an email from a professor about pop rocks
an ad thats opens a new window
dale
32
What doe a trademark protect against?
aliens
terrorists
infringement
government shutdown
33
Where did bill gates attend college?
princeton
reeds college
harvard
yale
34
What is guerrilla marketing
achieving conventional goals with unconventional methods
creating an Instagram business account
getting people to talk about your product on the news
sending mass emails
35
The fastest growing service sector is _____with almost 2 out of every 5 new jobs by 2015
Food Services
Health care
Marketing
Business
36
How much will online consumers increase their spending
$5 on average
69%
62%
Lots of Dale$$$
37
what did Pierre Omidyar develop
google
ebay
facebook
the wheel(dale)
38
"Where we droppin' boys?"
Salty
Snobby
Tilted
PP
39
what is an advantage of eCommerce?
packaging
instant communication
difficult to return purchases
dale
40
Which type of shopping has the highest customer satisfaction rate?
online shopping
catalog shopping
store shopping
underwear shopping
41
what percent of all jobs are marketing jobs?
35%
33%
25%
30%
