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Chapter 2 Flashcards | StudBud

Explore/Chapter 2

includes four basic marketing strategies called four p's

Information about target markets ...

Chapter 2

10 terms·StudBud Administration

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Questions 10

Answers

1
Information about target markets ...
consumer market
customer analysis
Customer profile
price
2
includes four basic marketing strategies called four p's
Marketing concepts
promotion
Marketing mix
Product
3
Group that is identified for a specific market is ?
Target Market
Utility
Consumer Market
Market Share
4
what are the four P's ?
pool , promotion , place , pam
price , popcorn , product , police
please , present , pop , preperartion
product , price , place , promotion
5
Time utility is ...
Exchange of a product for money
Having products available at a certain time
Having products where customers can buy them
changing raw materials
6
what is marketing ?
business that satisfy your needs
buying decisions
process of pricing , promotion , planning on a good
bank that provide service
7
Place utility is....
communication with the consumers
Where customers can buy your product
changing raw materials
having products available at a certain time
8
Consumer who purchase goods and services for personal use
Marketing mix
Organizational Market
Target Market
Consumer Market
9
market includes all businesses that buy products for use in their operation
consumer market
analysis
market
organizational market
10
Another word for goods
Market
Sources
Food
Tangible