What does ACCC stand for?

Australian Competition and Consumer Commission

What does ASIC stand for?

Australian Securities and Investments Commision

What does the ACCC do?

Enforce the Australian Consumer Law

Telemarketers calling asking for surveys, but selling items

What are demographics?

Studies of population based on statistics like gender & age

Which of these are consumer laws?

The Competition and Consumer Act (2010), Australian Consumer Law (2010)

What is a government influence?

Marketing decisons affect by government legislations

What is price discrimination?

Charging different prices to each consumer for the same item

What is a psychological influence?

The behavioural basis for customer choice

What sugging stand for/derive from?

Selling Under the Guise of Research

What is an economic influence?

The state of the economy, which influences customer demand

A time frame the supplier garantees the product will work, The refund of deficient products in a set period of time

What does the ASIC do?

Enforces the Australian Consumer Law in financial situations

What is a socioculteral influence?

Grouping customers refering to social & culture factors

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Business Studies HSC: Marketing

16 termsStudBud Administration167 plays

A short business quiz on the key terms on the marketing section of the course.

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Questions 16

Answers

1
What does ACCC stand for?
Australian Competition and Consumer Commission
Annual Christmas Costing Cake
Australian Consumers and Competion Criteria
Australian Consumer's Customisation Costs
2
What does ASIC stand for?
Australian Standard Import Costs
Australian Supply Investments Criteria
Annual Standard Island Commissionn
Australian Securities and Investments Commision
3
What does the ACCC do?
Enforce the Australian Consumer Law
Enforce the Australian Consumer Criteria
Enforce the Australian Competition Legal Requirements
Enforce the Australian Customers Legislation
4
When does deceptive and misleading advertising occur?
When the promotion of a product or service is false
All of the above
When a representation of a product is misleading
When a business uses false or misleading information to sell
5
What are implied conditions?
All of the above
Implied quality promises of a good or service
Actions necessary or required for the costs paid
Sets out the purspose of promises within business contracts
6
What is sugging?
Telemarketers trying to sell religion over the phone
Telemarketers calling asking for surveys, but selling items
An ethical practice
People who call up for surveys and then say thanks and leave
7
What are demographics?
Studying the gender/age of the customer base
Studies of population based on statistics like gender & age
Demonstrations of the product graphics
All of the above
8
Which of these are consumer laws?
The Competition and Consumer Act (2000)
The Competition and Consumer Act (2010)
Australian Consumer Law (2010)
Australian Consumer Law (2000)
9
What is a government influence?
Marketing that is influenced by government decisions
When a business is not required to follow a specific law
When the governement enforces promotion laws on a business
Marketing decisons affect by government legislations
10
What is price discrimination?
Selling products above an ethical cost to the consumers
Charging different prices to each consumer for the same item
Misinforming customers of the correct prices of products
Discrimination towards the economic values of the community
11
What is a psychological influence?
The behavioural basis for customer choice
Theraputic influences on customer's product choices
Influence from the psychic experiences had by customers
Customer mentality leading to sales
12
What sugging stand for/derive from?
Secret Underground Groups
Selling Under Garantee
Standard Garantees
Selling Under the Guise of Research
13
What is an economic influence?
The state of the economy, which influences customer demand
How consumers lessen their ecological footprint
When a company raises their profit margin
Changes in the ecosystem which will products available
14
What is a warrantee?
A time frame the supplier garantees the product will work
The refund of deficient products in a set period of time
Set period time a business will refund all products
A contract stating a business will always refund products
15
What does the ASIC do?
Enforce security laws and legislations
Enforce the Australian Consumer Law in security situations
Enforces the Australian Consumer Law in financial situations
Re-enforce the consumer laws through investment checks
16
What is a socioculteral influence?
Marketing to potential customers with social events
Products influenced only by the demographic of the consumers
Grouping customers refering to social & culture factors
Grouping customers refering to social & economic factors

Business Studies HSC: Marketing Flashcards | StudBud