The Zynder and The Furious

The social sciences academic contribution to the study of sports marketing includes

The European Union is considered a

Sport is a major part of the global economy

A marketing integration system (MIS) enables businesses to collect, store, and retrive large amounts of information

Information gained from market reaserch is vital when forming desicisons and strategies associated with the marketing mx

Sports marketing is the process of designing and implementing activites for the 4 P’s and distribution of products

The sports business industry is one of the largest in the world

Graduates of sports business programs can work for (as)

Duty-Free, or minimal duty entry of products have created more accessible markets for canadian sporting goods companies

The main difficulty experienced in international marketing when entering foreign markets is:

Tracking each specifgic sport product to determine if sales are increasing, staying the same, or decreasing is known as

Mens pro sports is the largest segment of the sports industry

The tennis racket indsutry is

Foreign banks typically have more restrictions and regulations then north american financial institutions

A mission statement should generally consist of three parts, highlighting your sport’s company’s:

Government owned businesses and government subsidies given to corp’s abroud severly restrict competitve markets

The two major segments of the sports business industry are

Which of the following is not a type of sports product offered to the marketplace

It is NOT necessary to consider marketing a top priority function throughout the sports economy

_ allows a sports company to identify, differentiate, and understand groups of consumers based on common characteristics

The period of phenomenal growth experienced within the sports industry largely occured within the past

____ Is a way that a sport company uses its marketing mix to influence the perception of their products

A comprehension of the various terminology associated with sports business is NOT that important in sports marketing

Which of the following is NOT a sports business segment

An industry is a market which similar or closely related products are sold to buyers

AIO’s are a persons’ characteristics used by market reaserchers to construct a physcological profile. AIO stands for

Understanding consumer wants and needs is often complex and can be influnced by a variety of factors

Tv commercials, Magazine ads, outdoor billboards, and signs are all examples of advertising:

It is estimated that since its inception in 1994, NAFTA has increased Canada’s trade with the U.S by

Before conducting business in foreign nations, a review of the following culture characteristic is needed:

One of the best sources of information on foregin markets and economics is

Foreign banks must be able to assist the global sports marketing by

The term sport can be defined in many ways depending on the context being used

Other helpful dimesions to consider when determining consumer psychology includes their VALs. VALS stand for

Duties and Tariffs are taxes levied by governments on the value of exported goods