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Business Knowledge
Business Knowledge
12 terms
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StudBud Administration
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102 plays
General knowledge, mixed with some business
Flashcards
12 cards
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Practice quiz
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Questions
12
Answers
1
Starbucks' round tables were created specifically so customers would feel less alone
False
True
2
A business using Facebook / Twitter for promotion is an example of...
Above-the-line promotion
Below-the-line promotion
3
Definition:The process of allocating and controlling resources to support the chosen strategies
Strategic Analysis
Strategic Implementation
Strategic choice
4
A business takeover is a process of...
New partnership formed by two existing companies
Businesses dominating the Gov. decision making
Forming a JV
Acquiring a pre-established business by new owners
5
Characteristics of a Theory X worker are...
Need to be controlled
All of the above
Social atmosphere, lots of communication
Want to be involved
6
What is qualitative research?
Figure based research
Fact-based research
Chart based research
Opinion based research
7
What percentage of Korea's GDP does Samsung account for?
10
15
5
20
8
In terms of how a bird flies, which capital city is closest to London.
Madrid
Paris
Dublin
Brussels
9
What is the most important part of the marketing mix?
Price
Product
Promotion
None
10
__% of people indicated the desire to build wealth as an important motivation in becoming an..
100
75
50
11
Robert Chesebrough, the inventor of Vaseline, ate a spoonful of the stuff every morning
False
True
12
Of all start-ups, IT companies are least likely to fail, with a 77% success rate after 4 years.
False
True