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RHETORIC ART TEAM 5 Flashcards | StudBud
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RHETORIC ART TEAM 5
RHETORIC ART TEAM 5
20 terms
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StudBud Administration
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It's easy to understand 'Rhetoric'!
Flashcards
20 cards
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Questions
20
Answers
1
How does a brand use ethos in marketing?
By evoking emotions through storytelling
By using humor to entertain the audience
By establishing credibility and trust
By showing statistics and logical reasoning
2
What is an example of "Repetition" in advertising?
Introducing a product solely through visuals without verbal messages.
Using a simple slogan that is repeated across multiple ads.
Running an ad once and not repeating it.
Using only images without any words.
3
Which rhetorical strategy appeals primarily to the character or credibility of the speaker?
Ethos
Kairos
Pathos
Logos
4
Why do brands use storytelling in advertising?
To reduce the importance of logical reasoning
To confuse consumers into buying their products
To engage audiences emotionally
To focus only on selling features without emotion
5
A speaker’s use of loaded language to
provoke an emotional reaction
is an example of
A fallacy of false cause
The use of ethos in persuasion
The rhetorical strategy of pathos
Logical reasoning
6
“Have you stopped lying to your friends?”
is a
loaded question
.
True
False
7
Your sibling complains, "I have a mountain of homework to do tonight!" What rhetorical device is being used?
Rhetorical Explanation
Hyperbole
Misleading Comparison
Ridicule
8
Which is an example of
ridicule
?
"That idea is as realistic as believing in unicorns."
"This is based on solid research."
"It's a decent start, but not perfect."
"Studies show this method works."
9
Which sentence is an example of a
stereotype
?
Old people are bad with technology.
They are handsome.
Some employees were let go from the company.
It was just a small mistake, nothing serious.
10
Saying "This is the best thing to ever happen!" is an example of
hyperbole
, where something is exaggerated for effect.
False
True
11
An effective argument should only focus on the emotional appeal to persuade the audience.
True
False
12
When using
logos
, a speaker focuses on:...?
Presenting logical reasoning and evidence
Encouraging action through emotional appeal
Creating an emotional bond with the audience
Building trust and demonstrating credibility
13
Sarcasm can be used to express admiration or sincerity in a situation, even though the words sound positive.
True
False
14
Which word is often used when
downplaying
something?
Maybe
Interesting
Never
Just
15
Which of the following is an example of a
weaseler
in an argument?
"This is the best solution."
"This is not perfect but could work."
"The evidence is clear."
"Some experts think this might work
16
Why can Proof Surrogate be misleading?
Because it is often difficult to understand for others.
Because it uses verified test results to support claims.
Because it relies solely on theoretical arguments
Because it does not provide actual evidence, only supporting details.
17
A statement like "I've been waiting forever" is an example of
hyperbole
, as it exaggerates the waiting time for emphasis
False
True
18
Which of the following is an example of pathos in advertising?
A charity commercial showing hungry children to encourage donations
A tech company showcasing their product’s specifications
A car company listing fuel efficiency statistics
A toothpaste ad claiming "9 out of 10 dentists recommend it"
19
What is the definition of rhetoric?
The study of history
A type of poetry
A form of entertainment
The art of persuasion through language
20
What is
euphemism
?
A joke that makes everyone laugh
A sanitized way of saying negative words
A trick question
A word that has no meaning