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SWOT Analysis Check-for-Understanding Flashcards | StudBud
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SWOT Analysis Check-for-Understanding
SWOT Analysis Check-for-Understanding
10 terms
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StudBud Administration
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43 plays
Strengths Weaknesses Opportunities Threats
Flashcards
10 cards
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Practice quiz
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Questions
10
Answers
1
Because they carry competing products, Bed Bath & Beyond has declined the distribution of the Hoodie Pillow in stores.
Strength
Weakness
Opportunity
Threat
2
Licensing comic book characters, college mascots, or sports team logos on a Hoodie Pillow would represent a potential:
Strength
Opportunity
Weakness
Threat
3
Having to defend Hoodie Pillow's patent against unapproved or unlicensed use by a competitor would present:
An opportunity
A strength
A threat
A weakness
4
Hoodie Pillow is often confused with other "comfort products" like the Snuggie and the Comfy. This confusion is:
An opportunity for the brand
A threat to the brand
A strength of the brand
A weakness of the brand
5
After changing manufacturers, Hoodie Pillow has received complaints of poor quality from customers. This represents:
A weakness of the product
A threat to the product
An opportunity for the product
A strength of the product
6
When conducting a SWOT analysis, Opportunities and Threats represent....
Internal attributes or factors impacting the brand, product, or company
External attributes or factors impacting the brand, product, or company
7
The design and utility patents held by the founders of Hoodie Pillow represent....
An opportunity for the company
A weakness of the company
A threat to the company
A strength of the company
8
When conducting a SWOT analysis, Strengths and Weaknesses represent.....
External attributes or factors impacting the brand, product, or company
Internal attributes or factors impacting the brand, product, or company
9
Hoodie Pillow is investigating the potential to embed Bluetooth technology in their product. This improvement would be:
A weakness
A strength
An opportunity
A threat
10
Rebecca Rescate's entrepreneurial success with CitiKitty makes her an asset to Hoodie Pillow. Her involvement is:
A strength
A weakness
A threat
An opportunity