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Persuasive techniques - Tedtalks Flashcards | StudBud
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Persuasive techniques - Tedtalks
Persuasive techniques - Tedtalks
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1
Lizzie Velásquez
suffers from a rare condition that only two other people have it. The use of facts is called ...
ethos
pathos
logos
none of the above
2
Diet Coke is advertised by Taylor Swift. What technique is this?
ethos (celebrity endorsement)
kairos (calling for action)
logos (facts)
pathos (emotional appeal)
3
Logos can be achieved through __________
personal examples
calling for actions
famous people and quotes
statistics and facts
4
There are benefits to being visually impaired.
Lizzie used _______ to engage the audience.
credibility
facts
humour
statistics
5
Ethos is ____________.
credibility (believability)
emotional appeal
calling for actions
logical appeal
6
Logos is ___________.
logical appeal
calling for actions
emotional appeal
credibility
7
Pathos is ___________.
emotional appeal
logical appeal
credibility
calling for action
8
An example of credibility is _____________.
using personal stories
using statistics and numbers
using rhetorical questions
using credible sources and famous people
9
Which persuasive technique is used the most in TedTalks?
pathos
kairos (calling for action)
ethos
logos