MC DONALDS

Question 1

Offering a Breakfast Menu is a WO Strategy

Accepted Answer

TRUE

Question 2

WT Strategies are the most effective

Accepted Answer

FALSE

Question 3

MC DONALDS MISSION

Accepted Answer

Marketing Focus

Question 4

Offering a Value Menu without changing the product is a...

Accepted Answer

Market Penetration Strategy

Question 5

MC DONALDS MISSION is to offer a greater variety of Food and Beverages

Accepted Answer

FALSE

Question 6

Offering New Burgers to the Connosieur Burger Segment is a...

Accepted Answer

Market Diversification Strategy

Question 7

COMPETITION, STARBUCKS IN THE FAST FOOD MARKET, HEALTHIER FAST FOODS are

Accepted Answer

threats

Question 8

STORES, MK SUCCES, BRAND NAME and COFFEE BEST TASTE are

Accepted Answer

STRENGHS

Question 9

To increase sales taking advantage of the COFFEE TASTE TEST

Accepted Answer

Market Development Strategy

Question 10

To List your strenghths and weakness across and the opportunities and threats is a ...

Accepted Answer

SWOT MATRIX

Questions 10