What does RAVEN stand for?

Reputation Ability to see Vested interest Expertise Neutral

any tool used to communicate information

If a source is credible, it means that

it is believable, we can trust it

What is the subtext of an ad?

an unstated message that is implied or suggested

What is the connotation of a word?

the feelings and ideas a person attaches to the word

When 2 claims corroborate, it means:

they confirm, give support to each other

tendency or a leaning toward a certain belief or attitude

communication that can reach a large number of people

Why do we use the RAVEN test?

to evaluate the credibility of sources

What is target audience?

a particular group at which a product is aimed

Which one of these sentences has a positive connotation?

Being on the track team has made Alan slender and lean.

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Liberal studies final review

20 termsStudBud Administration67 plays

review for 7th grade liberal studies class

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Questions 20

Answers

1
This is the... of McDonald's
logo
image
brand
sign
2
What does RAVEN stand for?
Reputation Ability to see Vested interest Elementary Nine
Reputation Able to read Vortex Element Neutral
Rabbit Able to see Vested interest Expertise Neutral
Reputation Ability to see Vested interest Expertise Neutral
3
talking about the positive qualities of a product, but ignoring the negative
patriotism
snob appeal
card stacking
magic ingredient
4
Nike is the ...
logo
brand
image
name
5
Define media
any tool used to communicate information
who appears in media
communication that can reach a large number of people
communication in which the user creates the content
6
If a source is credible, it means that
it is believable, we can trust it
we should not use it as a source for papers
it is not believable
we shouldn't read it
7
When 2 claims conflict, it means
they are similar
they agree with each other
they are the same
they contradict each other
8
What is the subtext of an ad?
the text on the ad
an unstated message that is implied or suggested
the brand
the logo
9
Advertising Technique: Offering to give something extra if the product is purchased
Snob Appeal
Patriotism
Bribery
Celebrity Testimonial
10
What is the connotation of a word?
the feelings and ideas a person attaches to the word
the definition
the image
the dictionary definition
11
What is the denotation of a word?
what a word symbolizes
the feelings and ideas a person attaches to the word
the colors you think about when you hear the word
its dictionary definition
12
What defines social media?
everyone uses it
it communicates information
the user creates the content
I don't know
13
When 2 claims corroborate, it means:
they conflict
they are different
they don't agree
they confirm, give support to each other
14
What is bias?
tendency or a leaning toward a certain belief or attitude
when you don't have an opinion
an objective description
a technique
15
What is an example of mass media?
television
email
letter
telegraph
16
Define mass media
who appears in media
communication that can reach a large number of people
communication in which the user creates the content
any tool used to communicate information
17
Why do we use the RAVEN test?
to understand an ad
I don't know
to analyze advertising techniques
to evaluate the credibility of sources
18
What is target audience?
the audience at the movie theater
a particular group who likes a product
a particular group at which a product is aimed
a particular group who will never use the product
19
Which one of these sentences has a positive connotation?
Being on the track team has made Alan skinny and scrawny.
None
Being on the track team has made Alan thin.
Being on the track team has made Alan slender and lean.
20
Advertising Technique: suggestion that purchasing this product shows your love of your country
bribery
plain folks
patriotism
facts and figures

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