Masters Block 11 Chapters 29 & 30

What should every sales promotion focus on?

What is an example of paid advertising?

What is typically the biggest expense for a business?

What are the two important factors a successful direct marketing campaign is based?

What part of a business plan should provide the reader with an overview of entire strategy?

What is a benefit of having independent survey of existing clients?

What is an example of a private agency that serves as a watchdog to protect the consumer?

What term refers to the standard procedures established by the accounting profession?

What is used to identify a business that maintains employees?

When are quarterly tax payments due?

What form is used to verify that an employee is eligible to work in the US?

What statement about the federal unemployment tax is correct?

When must your federal tax return be filed by if April 15th falls on a saturday?

What is the MOST important factor in any business plan?

What type of computer application is used to view the performance of sales promotions?

What strategies focused on generating positive publicity for business called?

What are bonus coupons and birthday specials examples of?

What are strategies used to persuade other to purchase products and services?

What is an example of a sales promotion?

What is NOT one of the three general categories IRS uses to determine independent contractors?

what is the amount of money you need to invest in your business?

What are the four P's commonly known as?

What is NOT a example of a place where salons commonly establish a social media presence?

What are the four P's?

What is NOT something that marketing plan should do?

What helps alleviate some challenges with maintaining a competitive business edge?

What form must a person fill out to obtain a social security number?

What is a broad business strategy for how ideas, goods &services are bought & sold or exchanged

What is an example of an indirect cost of performing a service?

What is the primary goal of any salon website?

What is NOT a way computers are commonly used in salons and spas?

the point which all costs are covered and your business begins to earn a profit is called?

What is NOT one of the ways skin care businesses commonly compensate service providers?

What is the key marketing piece that lists all treatments and services available to your salon?

What section of a business plan should have the methods you'll use to develop brand recognition

What is NOT something you should use your personal computer for?

What does payment of self-employment tax make a sole proprietor eligible for?

What is NOT a basic component of the promotion mix?

What form is used to report federal estimated tax payments?

What is the basic tool that business owners use to help develop a plan of action & avoid risk?

What marketing strategy involves a one-on-one exchange with the customer?

What is the distribution channel or method for delivering goods and services to clients?

What is a consumer?