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Basics of Marketing Flashcards | StudBud
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Basics of Marketing
Basics of Marketing
10 terms
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StudBud Administration
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Overview of basic marketing terms and concepts.
Flashcards
10 cards
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Practice quiz
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Questions
10
Answers
1
........................is the impression that people have about a company's values
Target product
Brand image
Marketing mix
Product knowledge
2
Promotion is about making your product known, so it is much more than simply...
advertising
words
communication
distribution
3
Companies have to market their products at an identified ...
Target audience
Sellers audience
People market
Buyers market
4
Marketing is the process of developing, _____________, and distributing goods and ________.
making, things
promoting, services
buying, products
selling, bunnies
5
Good marketing requires effective...............to find out what you customers want.
market search
market study
product research
market research
6
____________ involves making decisions about where to sell your product & method of transport.
Promoting
Selling
Distributing
Buying
7
Place is all about the ..................where you sell the product.
location
target
value
position
8
____________ means providing customers with goods & services that they want to buy.
Giving
Distributing
Buying
Selling
9
Pricing means deciding how much to ________ for goods and services.
Leave
Sell
Charge
Give
10
Effective marketing involves targeting specific groups of ...
profit
consumers
purchases
products