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Social Media Marketing Flashcards | StudBud

Explore/Social Media Marketing

Which platform is known for short, vertical video content?

Which platform is most commonly used by Gen Z?

Social Media Marketing

10 terms·StudBud Administration

Test your knowledge on key concepts and platforms in the world of digital marketing. From demographics to brand identity, this quiz covers it all!

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Questions 10

Answers

1
Which platform is most commonly used by Gen Z?
LinkedIn
Pinterest
TikTok
Facebook
2
Which platform is known for short, vertical video content?
YouTube
TikTok
LinkedIn
Facebook
3
What does Nike's brand identity usually communicate?
Motivation and ambition
Humor and sarcasm
Softness and subtlety
Luxury and exclusivity
4
What would a *call-to-action* look like in a social media post?
"This is a cool shirt."
"Made this today."
"#style #drip #fashion"
"Click the link in bio to shop!"
5
What is one benefit of using Canva or Adobe Express?
Makes your account private
Gives you more followers
Helps design branded content easily
Posts automatically for you
6
Why is it important to match your post to your audience?
So your friends don't unfollow
So the message connects and converts
So you get verified
So it looks trendy
7
What does "brand identity" include?
Number of followers
Logo, color palette, tone of voice
App used to make content
How often a brand posts
8
What does it mean to "target an audience"?
Use hashtags only
Focus content on a specific group of people
Only post during holidays
Post at random to reach everyone
9
What is an example of a demographic trait?
Favorite influencer
Shopping habits
Age
Humor style
10
Which of these best describes psychographics?
Interests and values
Gender
Income
Zip code