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BAI 101 Week 2 Rev Flashcards | StudBud

Explore/BAI 101 Week 2 Rev

BAI 101 Week 2 Rev

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Questions 7

Answers

1
The word "Influencer" has a bad name because people underestimate it.
True
False
2
Which one is not a reason of choosing micro influencers?
They are more authentic.
They cost much cheaper than mega influencers.
They are already famous figures.
They are more small and focused groups.
3
What is the profile of mega influencers?
They try hard to create content.
They have followers between 10.000 and 50.000.
They are mostly Gen Z.
They consist of celebrities, athletes or public figures.
4
Why do the brands approach nano influencers more?
They have minor impact on consumers.
They have followers over 1m.
They are trusted more and have more close relations.
They love their jobs more.
5
What do the influencers do?
They don't have a serious relationship with their followers.
They don't do much, they are lazy.
They start campaigns on billboards or on TV.
They post a photo on Instagram or name the brand/product on Youtube.
6
Which one is a benefit of working with influencers?
You have to wait a long time for the impact on customers.
Influencers work from 9:00 am to 5.00 pm.
You don't have to pay a lot of money.
Your product is sold more quickly in this way and you reach target people.
7
What is an influencer?
Someone who has a social media account.
Someone who likes shopping and makeup.
Someone who helps you find your lost family.
Someone who has the power to affect the purchasing decisions of others.