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Marketing
What does FBLA stand for?
What are the 4 P's of marketing?
Marketing
25 terms
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StudBud Administration
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134 plays
A review of marketing concepts
Flashcards
25 cards
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Practice quiz
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Host live
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Questions
25
Answers
1
What are the 4 P's of marketing?
product, place, promotion, progress
product, place, price, promotion
product, promotion, progress, power
2
What does FBLA stand for?
Future Business Learners of America
Future Business Leaders of Atlanta
Future Business Leaders of America
3
How many basic functions of marketing are there?
5
4
6
7
4
The best slogans are usually simple.
False
True
5
Which company's slogan is: "Betcha can't eat just one."
Pringles
Lay's
Ruffles
6
Which is NOT a service-selling business?
dentist
church
bank
hotel
7
An exchange takes place every time something is sold in the marketplace.
True
False
8
"Gotta Have My Pops!" is Corn Pops Cereal's slogan.
False
True
9
What is the specific group of consumers at which a company aims its products and/or services?
market
target market
product
10
Businesses must give consumers what they :
want
get
profit
11
Bold slogans grab the consumers attention.
False
True
12
What is John Deere's slogan?
Nothing Runs like a Deere
Nothing Runs like a Gator
John Deere Green
John Deere Tractor
13
What program area is FBLA associated with here at the high school?
Biology
Early Childhood
Agriculture
Business
14
Which company's slogan is: "Eat More Chikin."
Chick-fil-a
Popeyes
KFC
15
Which company's slogan is: "America Runs on Dunkin."
Krispy Kreme
Dunkin Donuts
Dunkin Dots
16
How many levels are there in the Business Achievement awards?
3
4
2
5
17
Which of these is a benefit of marketing?
makes buying inconvenient
lowers the standard of living
decreases production
provides a variety of goods and services
18
Marketing is a process and what a company is selling should create:
decisions
value
problems
19
Which of the 4 P's is associated with ..."Where do customers look for your product/service?"
product
promotion
place
20
Which company's slogan is: "Obey your thirst."
Powerade
Gatorade
Sprite
21
What is Nike's slogan?
Just Go for it
Ready, Set, Go
Obey your thirst
Just Do It
22
What is an example of a nonprofit organization?
labor union
university
both
23
Products can be promoted in which way?
social media
billboards
tv
all of these
24
The marketing mix is made up of 5 P's.
True
False
25
What characteristic(s) make a classic slogan?
Bold
All of the above
Classy
Simple