The marketing function is concerned with:

generating demand for the org products or services.

As compared to long-range forecasts, short-range forecasts:

deal with less comprehensive issues in management decisions.

Stakeholders who are affected by production and marketing of poor quality products include:

stockholders, employees, and customers.

What are the five elements in the management process?

plan, organize, staff, lead, and control

"Quality lies in the eyes of the beholder" is:

a user-based definition of quality.

Operations management is applicable:

to all firms, whether manufacturing or service.

Which of the following are the primary functions of all organizations?

marketing, production/operations, and finance/accounting

Which of the following is NOT one of the major categories of costs associated with quality?

None ; they are all categories of costs assoc w/ quality.

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LOG 250 Final Review

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LOG 250

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Questions 20

Answers

1
The marketing function is concerned with:
procuring materials, supplies, and equipment.
producing goods or providing services.
generating demand for the org products or services.
building and maintaining a positive image.
2
As compared to long-range forecasts, short-range forecasts:
deal with less comprehensive issues in management decisions.
employ similar methodologies.
All of the above.
are less accurate.
3
One use of short-range forecasts is to determine:
planning for new products
job assignments.
research and development plans.
facility location.
4
Stakeholders who are affected by production and marketing of poor quality products include:
suppliers and distributors, but not customers.
stockholders, employees, and customers.
only stockholders and organizational execs and managers.
only stockholders, creditors, and owners.
5
Which of the following is NOT a step in the forecasting process?
Select the forecasting model.
Determine the time horizon of the forecast.
Eliminate any assumptions.
Validate and implement the results.
6
Forecasts used for new products, capital exps, facility location, and R&D typically use a:
long-range time horizon
trend extrapolation.
medium-range time horizon.
naive method, because there is no data history.
7
A successful quality strategy features which of the following elements?
an organizational culture that fosters quality
A, B, and C
engaging employees in the activities to implement quality
an understanding of the principles of quality
8
Short-range forecasts tends to ________ longer-range forecasts.
be more accurate than
be less accurate than
employ the same methodologies as
deal with more comprehensive issues than
9
Which of the four major categories of quality costs is particularly hard to quantify?
appraisal costs
internal failure costs
external failure costs
prevention costs
10
Which of the following tasks within an airline company are related to operations?
crew scheduling
sales
accounts payable
advertising
11
What are the five elements in the management process?
organize, plan, control, staff, and manage
plan, lead, organize, manage, and control
plan, organize, staff, lead, and control
accounting, finance, marketing, operations, and management
12
What is a global network of orgs and activities that supply a firm with goods and services?
supply tree
vertical integration
provider network
supply chain
13
Which of the following is not an aspect of reduced costs by quality improvements?
increased productivity
lower rework and scrap costs
flexible pricing
lower warranty costs
14
"Quality lies in the eyes of the beholder" is:
an unrealistic definition of quality.
a product-based definition of quality.
the definition of quality proposed by the ASQ.
a user-based definition of quality.
15
Operations management is applicable:
to all firms, whether manufacturing or service.
to services exclusively.
mostly to the manufacturing sector.
mostly to the service sector
16
Which of the following are the primary functions of all organizations?
marketing, production/operations, and finance/accounting
sales, quality control, and production/operations
production/operations, marketing, and human resources
marketing, human resources, and finance/accounting
17
Which of the following is NOT one of the major categories of costs associated with quality?
None ; they are all categories of costs assoc w/ quality.
appraisal costs
internal failure costs
prevention costs
18
All of the following costs are likely to decrease as a result of better quality EXCEPT:
customer dissatisfaction costs.
scrap costs.
maintenance costs.
warranty and service costs.
19
The two general approaches to forecasting are:
mathematical and statistical.
historical and associative.
judgmental and qualitative
qualitative and quantitative.
20
Which of the following uses 3 types of particip: decision makers, staff, and respondents?
associative models
Delphi method
time series
jury of executive opinion

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