Marketing Review

Which is NOT one of the 4 P's of Marketing?

Products designed for personal or home use.

Products used by another business.

During which stage of the product lifecycle are sales the highest?

The stage when a product is competing with many other brands with similar features.

One of the 4P's of Marketing that determines we have to make modifications to the new design.

Holding products until customers need them on shelves, storage, or warehouses is called

One of the 4P's of Marketing that determines we will begin advertising the product on televsion

Types of buyers a business wishes to attract and where those buyers are located is called a

Studying a company's current and prospective customers is called

Businesses that buy products from businesses and sell them to other businesses (B2B) are called

One of the 4P's of Marketing that determines If goods are sent by air, they will arrive sooner

Which is NOT a stage of the Product Life Cycle?

One of the 4P's of Marketing That determines we will sell our product for $12.00.

Businesses that sell directly to the final consumer are (B2C)

Groups of customers with similar needs or interests, within a larger target market are called

The stage when a brand new product enters the market