stud
bud
Sign up
Log in
Home
Library
Explore
SAT
More
Duplicate of Media Literacy Flashcards | StudBud
Explore
/
Duplicate of Media Literacy
Duplicate of Media Literacy
27 terms
·
StudBud Administration
·
15 plays
#medialiteracy #media #advertisements
Flashcards
27 cards
F
Practice quiz
P
Host live
L
Questions
27
Answers
1
This advertisement uses a pun to reinforce the message.
True
False
2
How does the text in this ad reinforce the message?
repeats the name of the product
compares the product to an inferior product
uses puns, allusions, or suggestive language
uses statistics/facts to support claims
3
This advertisement uses which of the following persuasive techniques?
ethos
ethos, pathos, and logos
pathos
logos
4
How does the visual image in the ad reinforce the message?
shows a celebrity using the product
uses graphs and charts
uses small print to deemphasize negatives of the product
conveys humor through juxtaposition of images
5
How does the visual image in this ad reinforce the message?
uses puns, allusions/suggestive language
it conveys humor through juxtaposition of images
it uses charts/graphs
shows a celebrity using the product
6
The following Lucky Charms advertisement is directed towards which specific audience?
kids
teenagers
fathers
all people
7
What audience is this advertisement designed to appeal to?
people who travel a lot
parents
teens
children
8
The following advertisement uses facts to persuade it's audience:
True
False
9
How does the text in the ad reinforce the message?
compares the product to an inferior product
uses puns, allusions, or suggestive language
presents the positive effects of using the product
uses facts to support claims
10
The following advertisement is aimed at which specific audience?
young children
obese people trying to lose weight
mothers
female athletes
11
The following advertisement is aimed at which specific audience?
people who travel a lot
children and teens
parents
athletic men
12
The purpose of the following ad is to appeal to the audience's interest in -
good health
bargains
family
athletics
13
The purpose of this ad is to appeal to the audiences interest in -
good bargains
celebrities
appearances
good health
14
The purpose of this ad is to appeal to the audience's interest in -
finding a bargain
good health
celebrities
facts that support a product
15
How does the visual image in the ad reinforce the message?
uses charts/graphs
uses small print to deemphasize negatives of the product
conveys humor through juxtaposition of images
has a stark contrast between image and background
16
Which of these appeals is used in this ad?
pathos
logos
ethos
17
This advertisement uses logos to appeal to it's audience.
False
True
18
The purpose of this ad is to appeal to the audience's interest in -
celebrities
good bargains
good health
appearance
19
The purpose of this ad is to appeal to the audience's interest in -
appearance
celebrities
traveling
athletics
20
What audience is this advertisement designed to appeal to?
parents
babies
children
athletes
21
How does the visual image in the ad reinforce the ad's message?
shows a celebrity using the product
uses small print to deemphasize the negatives of the product
uses charts/graphs
it conveys humor through juxtaposition of images
22
This advertisement uses an allusion to reinforce the message.
true
false
23
What audience is this advertisement designed to appeal to?
parents
teenagers
young adults
married couples
24
This Lucky Charms advertisement is aimed at which specific audience?
kids
teenagers
athletes
adults
25
The following advertisement was designed to appeal to babies.
False
True
26
The purpose of this ad is to appeal to the audience's interest in -
athletics
appearance
good health
good bargains
27
How does the text in the ad reinforce the message?
uses statistics/facts to support claims
repeats the name of the product
it compares the product to an inferior product
uses puns, allusions/suggestive language
