Intro To Business - Marketing Unit

Question 1

A car dealership is now open on Sundays from 12-5 pm to better serve their customers. This is-

Accepted Answer

an example of time utility

Question 2

A company uses trucks to deliver their products to retail stores.

Accepted Answer

Distribution function

Question 3

A company makes changes to its services based on customer feedback. These changes are a result

Accepted Answer

of changes to the form utility

Question 4

The idea of the marketing concept is best described as which of the following?

Accepted Answer

You satisfy customer's needs and wants & while earn profit

Question 5

The locations and methods used to make a product or service available to the target market is-

Accepted Answer

known as part of the distribution function of marketing

Question 6

A product costs $8 to purchase. Which factors go into determining the price of that product?

Accepted Answer

The value that a consumer perceives the product to have to them, The supply and demand of the product, The amount of desired profit the company wants to earn, The expenses it takes to product that product

Question 7

Taco Bell worker informs you that if you take survey on back of the receipt, you could win free food...

Accepted Answer

This is an example of the personal selling function

Question 8

Advertising media such as magazines and television are essentially channels of...

Accepted Answer

communication

Question 9

Chick-Fil-A, sends email or text messages to you directly about specials and promotions.

Accepted Answer

This is an example of direct marketing

Question 10

A college coach appears on a TV commercial for a local bank.

Accepted Answer

Promotion function

Question 11

A business that finds solutions to problems by studying consumers habits and trends is using ..

Accepted Answer

The marketing-information management function

Question 12

A business that accepts forms of payment such as Apply Pay, credit/debit card and checks, is ..

Accepted Answer

is utilizing the possession utility

Question 13

A company that uses information about their customer's needs and wants to achieve their goals

Accepted Answer

is using a marketing strategy

Question 14

A sales person from a retail company asks another company to purchase products to resale.

Accepted Answer

Selling function

Question 15

The process of planning, pricing, promoting and distributing ideas, goods and services.

Accepted Answer

marketing

Intro To Business - Marketing Unit

Questions 15

Intro To Business - Marketing Unit

Questions 15