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Chapter 1: Internet Marketing as Part of the Marketing Communications Mix Flashcards | StudBud
Chapter 1: Internet Marketing as Part of the Marketing Communications Mix
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Which of the following is
not
a strategic driver of the Internet economy?
A
Employees can easily be substituted for one another
B
Speed is essential to successful Internet operations
C
Making it possible to deal with customers on a 1-to-1 basis
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