Marketing and Product Cycle

Question 1

When a brand new product enters the market.

Accepted Answer

Introduction Stage

Question 2

Businesses that buy products from businesses and sell them to other businesses.

Accepted Answer

Wholeseller

Question 3

What stage of the product lifecycle are sales the highest?

Accepted Answer

Maturity

Question 4

Businesses that sell directly to the final consumer are

Accepted Answer

Retailers

Question 5

Soft Drinks, Soap, Milk, Candy are what type Consumer Goods?

Accepted Answer

Convenience

Question 6

Moving products from where they were made to where consumers can buy them.

Accepted Answer

Transporting

Question 7

Products that consumers do not feel a strong need for, ie. funeral services.

Accepted Answer

Unsought Goods

Question 8

We will begin advertising the product on televsion.

Accepted Answer

Promotion

Question 9

Studying a company's current and prospective customers.

Accepted Answer

Market Research

Question 10

Buying goods is a marketing activity known as

Accepted Answer

Purchasing

Question 11

If the goods are sent by air, they will get to the store sooner.

Accepted Answer

Place

Question 12

We have made modifications to the new design.

Accepted Answer

Product

Question 13

Products used by another business.

Accepted Answer

Industrial Goods

Question 14

Groups of customers with similar needs to whom a company plans to sell to.

Accepted Answer

Target Market

Question 15

What Consumer Good is the image below?

Accepted Answer

Shopping

Question 16

What is NOT a stage of the Product Life Cycle?

Accepted Answer

Climax

Question 17

Holding products on shelves, in storage, or in warehouses is called...

Accepted Answer

Storing

Question 18

When a product is competing with many other brands with similar features.

Accepted Answer

Maturity Stage

Question 19

Products designed for personal or home use.

Accepted Answer

Consumer Goods

Question 20

We will sell the product for $12.00.

Accepted Answer

Price

Question 21

What is NOT one of the 4 P's of Marketing?

Accepted Answer

Produce

Questions 21