The Language of Advertising Whaea Helen Flashcards

1

Stories of personal experiences

2

Using a celebrity or expert

3

A catchy song

4

Using statistics and facts to appear trustworthy

5

Questions that don't really need an answer

6

A symbol that represents a company

7

Specialised language used for a specific subject

8

A play on words

9

The specific audience that the product is aimed at.

10

An order or command

11

A catchy phrase that is linked to a product

12

Repetition of the consonant sound

The Language of Advertising Whaea Helen