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Business Communications Flashcards | StudBud

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Packaging is an example of?

What is livery?

Business Communications

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Answers

1
What is livery?
The colours and designs used by a company on its property and vehicles
Business culture
Way of living
Keeping a company afloat
2
Packaging is an example of?
Livery
Corporate communications
Endorsement
3
Using Jamie Oliver is an example of?
An endorsement
Livery
Strapline
4
Tesco using blue and red is an example of?
Symbolism
Livery
Endorsement
5
Corporate communications involves?
Managing external and internal communications
Business letterheads
Phone calls
Creating a favourable point of view among stakeholders
6
What is a slogan?
The writer's name
A subsidiary heading
A title
7
What are endorsements?
Advertising that uses famous people
Quotes about a product
Financial investments
8
Another word for ethics is?
Laws
Advantages
Morals
Culture