Which of the following statements about market research is false?

SWOT stands for strengths, weaknesses, options, and threats

What is an elevator pitch?

A 20-60 second presentation about a business

What does a tool like "mind mapping" help do?

Allows entrepreneur to turn an interest into a business idea

studbud

Entrepreneurship Module 2

10 termsStudBud Administration31 plays

Flashcards10 cardsFPractice quizPHost liveL

Questions 10

Answers

1
Which of the below is not a way to protect a creative idea?
Copyright
Servicemark
Datamark
Tradermark
2
Being creative in business can support which of the following:
Staying ahead of the competition
Both Answers
Developing new ideas for products and services
3
Which of the following statements about market research is false?
SWOT stands for strengths, weaknesses, options, and threats
SWOT is strengths, weaknesses, opportunities, threats
Investors expect you to know your market
Business owners who know their market are more successful
4
How would you directly poll a customer for their opinions on a product?
Primary data gathering
Tertiary data gathering
Secondary data gathering
A combination of the answers
5
Going into a website to read an article about dog toys would be considered:
A combination of the answers
A primary research technique
A tertiary research technique
A secondary research technique
6
Which of the following is not a risk of entrepreneurship?
Long hours and hard work
High levels of stress
Fear of success
Uncertain income
7
Social entrepreneurs:
Two of the answers
Solve social problems
Are always nonprofits
Have a mission focus
8
What is an elevator pitch?
A sales presentation of any length
A baseball pitch made in an elevator
A 20-60 second presentation about a business
9
In gathering market information, which of the below are components you might seek?
How are you different from your competition?
What are your customers' likes and dislikes?
All of the answers
Where are your customers?
10
What does a tool like "mind mapping" help do?
Allows a future entrepreneur to map a market landscape
Allows a future entrepreneur to understand their competition
Allows entrepreneur to turn an interest into a business idea

Entrepreneurship Module 2 Flashcards | StudBud

Entrepreneurship Module 2

10 termsStudBud Administration31 plays

Entrepreneurship Module 2

Flashcards10 cardsFPractice quizPHost liveL

Questions 10

Answers

1
Which of the below is not a way to protect a creative idea?
Copyright
Servicemark
Datamark
Tradermark
2
Being creative in business can support which of the following:
Staying ahead of the competition
Both Answers
Developing new ideas for products and services
3
Which of the following statements about market research is false?
SWOT stands for strengths, weaknesses, options, and threats
SWOT is strengths, weaknesses, opportunities, threats
Investors expect you to know your market
Business owners who know their market are more successful
4
How would you directly poll a customer for their opinions on a product?
Primary data gathering
Tertiary data gathering
Secondary data gathering
A combination of the answers
5
Going into a website to read an article about dog toys would be considered:
A combination of the answers
A primary research technique
A tertiary research technique
A secondary research technique
6
Which of the following is not a risk of entrepreneurship?
Long hours and hard work
High levels of stress
Fear of success
Uncertain income
7
Social entrepreneurs:
Two of the answers
Solve social problems
Are always nonprofits
Have a mission focus
8
What is an elevator pitch?
A sales presentation of any length
A baseball pitch made in an elevator
A 20-60 second presentation about a business
9
In gathering market information, which of the below are components you might seek?
How are you different from your competition?
What are your customers' likes and dislikes?
All of the answers
Where are your customers?
10
What does a tool like "mind mapping" help do?
Allows a future entrepreneur to map a market landscape
Allows a future entrepreneur to understand their competition
Allows entrepreneur to turn an interest into a business idea