stud
bud
Sign up
Log in
Home
Library
Explore
SAT
More
Marketing Essentials Unit 1 Flashcards | StudBud
Explore
/
Marketing Essentials Unit 1
Marketing Essentials Unit 1
17 terms
·
StudBud Administration
·
242 plays
Overview of basic marketing terms and concepts.
Flashcards
17 cards
F
Practice quiz
P
Host live
L
Questions
17
Answers
1
Product is how much it costs.
False
True
2
Place is where you are selling.
True
False
3
Goods are _______.
Laughable
Hugable
Tangible
Kissable
4
What are the four marketing p's?
produce, place peanut butter, performance
price, promotion, plants, people
people, places, performance, peanut butter
product, place, price, promotion
5
Promotion is how you hear about the product.
False
True
6
____________ means providing customers with goods & services that they want to buy.
Distributing
Buying
Giving
Selling
7
Pricing means deciding how much to ________ for goods and services.
Sell
Charge
Leave
Give
8
Is this a need or a want?
Neither
Need
Want
9
__________ any form of ________ used to inform, persuade , or remind people about your product.
promoting, communication
buying, giving
selling, distribution
promoting, words
10
A need is something that is _________; something that you _______ have.
stupid, will
essential, must
not necessary, don't
wanted, can't
11
____________ involves making decisions about where to sell your product & method of transport.
Buying
Promoting
Selling
Distributing
12
__________ takes place every time something is sold in the marketplace.
Exchange
Profit
Purchases
Decisions
13
Marketing is the process of developing, _____________, and distributing goods and ________.
promoting, services
selling, bunnies
buying, products
making, things
14
Services are ____________.
Not kissable
None of these
Not hugable
Intangible
15
Is this a need or a want?
Want
Neither
Need
16
Place is where a product is sold.
True
False
17
___________: targeting all marketing decisions on the group of people you want to reach.
People
Buyers
Target market
Sellers