Persuasive Techniques in Advertising Flashcards | StudBud

Persuasive Techniques in Advertising

38 termsStudBud Administration62 plays

#persuasivetechniques #propaganda #emotionalappeals

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Questions 38

Answers

1
This commercial is an example of EITHER
Patriotism
Testimonial
Promotions
Plain Folks
2
This ad is an example of
Glittering generality
Transfer
Bandwagon
Plain folks
3
This advertisement is an example of
Heartstrings
Appeal to Vanity
Appeal to Fear
Ethical Appeal
4
This ad is an example of
Glittering generality
Transfer
Repetition
Bandwagon
5
This advertisement utilizes
Bandwagon
Celebrity
Promotions
Plain folks
6
This ad is an example of
Name calling
Plain folks
Transfer
Glittering generality
7
This ad is an example of
Patriotism
Repetition
Glittering generality
Bandwagon
8
"Evian 'Live Young'" is an example of
Repetition
Name Calling
Bandwagon
Patriotism
9
This advertisement is an example of
Heartstrings
Ideal Life
Appeal to Fear
Patriotism
10
This advertisement is an example of
Bandwagon
Appeal to Fear
Repetition
Heartstrings
11
This classic commercial utilizes
Transfer
Plain folks
Testimonial
Humor
12
This advertisement utilizes
Plain folks
Name Calling
Bandwagon
Testimonial
13
This advertisement utilizes
Bandwagon
Appeal to Vanity
Testimonial
Propaganda
14
This ad is an example of
Bandwagon
Patriotism
Promotions
Ideal Life
15
This commercial is an example of
Testimonial
Promotions
Bandwagon
Repetition
16
This advertisement utilizes
Celebrity
Plain folks
Testimonial
Bandwagon
17
This advertisement is an example of
Appeal to Vanity
Heartstrings
Bandwagon
Appeal to Fear
18
This commercial is an example of
Heartstrings
Appeal to Vanity
Appeal to Fear
Ethical Appeal
19
This advertisement is an example of
Heartstrings
Appeal to Fear
Ethical Appeal
Ideal life
20
This advertisement is an example of
Bandwagon
Patriotism
Plain Folks
Repetition
21
This ad is an example of
Transfer
Bandwagon
Repetition
Patriotism
22
This advertisement utilizes
Propaganda
Testimonial
Bandwagon
Repetition
23
This advertisement utilizes
Testimonial
Bandwagon
Celebrity
Repetition
24
This ad is an example of
Bandwagon
Statistics & Facts
Ideal life
Celebrity
25
This ad is an example of
Bandwagon
Transfer
Plain folks
Appeal to authority
26
This ad is an example of
Testimonial
Bandwagon
Promotions
Plain folks
27
This advertisement is an example of BOTH
Patriotism
Bandwagon
Heartstrings
Ideal life
28
This advertisement is an example of BOTH
Humor
Appeal to Fear
Bandwagon
Ideal life
29
This advertisement utilizes
Bandwagon
Repetition
Testimonial
Hyperbole
30
This ad shows an appeal to
Ethics
Vanity
Fear
Pity
31
This advertisement is an example of
Ethical Appeal
Appeal to Vanity
Heartstrings
Appeal to Fear
32
This ad is an example of
Bandwagon
Glittering generality
Patriotism
Repetition
33
This advertisement is an example of
Appeal to Pity
Appeal to Vanity
Ethical Appeal
Appeal to Fear
34
This advertisement is an example of
Ethical Appeal
Appeal to Vanity
Appeal to Fear
Appeal to Pity
35
This commercial is an example of
Repetition
Bandwagon
Testimonial
Rewards
36
This commercial is an example of
Appeal to Fear
Heartstrings
Bandwagon
Ideal life
37
This advertisement is an example of
Appeal to Vanity
Humor
Appeal to Fear
Heartstrings
38
This advertisement utilizes
Bandwagon
Promotions
Plain folks
Hyperbole