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Mobile Marketing Flashcards | StudBud

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What is mobile marketing?

What is SMS marketing?

Mobile Marketing

19 terms·StudBud Administration·4 plays

Test your knowledge on the strategies, techniques, and concepts of mobile marketing

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Questions 19

Answers

1
What is SMS marketing?
Print ads
Radio ads
Text message ads
TV ads
2
What is mobile marketing?
Radio ads
TV ads
Print ads
Mobile device ads
3
What is a benefit of mobile marketing?
Radio connection
Personal connection
TV connection
Print connection
4
What is in-game mobile marketing?
Print ads
In-game ads
Radio ads
TV ads
5
What is a mobile payment?
Radio payment
Slow payment
Quick payment
TV payment
6
What is content marketing on mobile?
Localized content
TV content
Radio content
Global content
7
What is a mobile marketing goal?
Painting
Branding
Cooking
Gardening
8
What is a mobile website?
TV optimized
Print optimized
Mobile optimized
Radio optimized
9
What is M-Commerce?
Newspaper shopping
TV shopping
Buying via phone
Radio shopping
10
Which device is used in mobile marketing?
Television
Smartphone
Radio
Desktop
11
What is a mobile marketing mix?
Print-based marketing
Radio-based marketing
TV-based marketing
App-based marketing
12
What do QR codes contain?
Newspaper article
TV channel
Radio frequency
URL
13
What is location-based marketing?
Radio ads
TV ads
Print ads
Ads by location
14
Which platform supports app-based marketing?
Google AdMob
Radio
Billboard
Newspaper
15
True or false: Mobile marketing uses location awareness
False
True
16
What is a mobile marketing best practice?
Be confusing
Be lengthy
Be clear
Be vague
17
What is a mobile coupon?
Radio ticket
Electronic ticket
TV ticket
Paper ticket
18
What is a mobile strategy?
Print first
TV first
Radio first
Mobile first
19
What is a mobile conversion point?
Print touch points
TV touch points
Radio touch points
Brand touch points