The sum of all the wages, salaries, and forms of earnings.

making the product/service available when customers want it

what is the correct definition of Sales Forecasting

"Predicating future sales levels and sales trends"

value added by changing raw materials or putting parts together

What is distribution?

where and to whom you will sell something

what is form utility?

Changing raw materials into usable goods

What Is An Intrapreneur

Someone who can plan for the business while being a member

Which is TRUE about earned income and unearned income?

Unearned is any money you make in interest, dividends, etc., Earned is how much you make from a job

Which BEST defines consumer decision making?

Process of choosing between two or more alternatives

something you can't physically touch

what is information utility

value added by communicating with the consumer

The first step in marketing a product is to determine

who specifically the customer is for the product

Definition of an entrepeneur

A person who builds up a business

What is the rational decision making?

Systematically selecting among possible choices on reason

What is distribution?

determining the best way to get products to consumers.

An example of dividends is...

Ford paying $2 p/s to shareholders after high May profits

WHEN YOU PUT MONEY INTO THE BANK

Increase in prices, fall in the purchasing value of $.

a piece of ownership in a company

What is distribution?

How the product get from the manufacturer to the consumer.

What are the economic utilities that relate to marketing?

Form, place, time, possession, and information utility

Introduction-growth-maturity-decline

Moral principle, concepts right or wrong behavior

When a company creates a name, logo that represents that business alone

Some of the characteristics of a good entrepreneur are:

Being kind, responsible, hard worker and creative

In terms of a SWOT analysis a Threat is...

An external harm to the business that could come

What are the four stages of product life cycle?

Introduction - growth - maturity - decline

studbud

CPAs Review - Marketing 2

100 termsStudBud Administration83 plays

Imported from external platform

Flashcards100 cardsFPractice quizPHost liveL

Questions 100

Answers

1
What is income?
The sum of all the wages, salaries, and forms of earnings.
Money paid in the direction of a friend
"All ye, all ye in come free!"
Money lost in coming months
2
What does the "P" in the PACED decision making model stand for?
Identify the problem
Identify the program
Identify the producers
Implement the problem
3
What is time utility
the product/ service is available at an affordable price
the physical characteristics of a product are improved
making the product/service available when customers want it
the product/service is available where it is wanted
4
what is a part of the product life cycle?
growin
grows
growth
green
5
what is the correct definition of Sales Forecasting
None of the above
"Predicating future sales levels and sales trends"
Predicting what time products go on sale
A person forecasting different sales in your local area
6
Exchange of goods and services for other goods and services
trade
commodity
barter
representative
7
what is form utility
a problem
value added by changing raw materials or putting parts together
distributing products
product where customers can buy
8
At the introductory stage of a product's life cycle marketers would
find new uses for the product
raise the price of the product
redesign the packaging
use penetration pricing
9
What is distribution?
how you will sell something
multiply a term and two or more terms inside a set of ()
where and to whom you will sell something
how many of something you will sell
10
What is earned income?
money you don't do anything for
a job
money you get while you sleep
money you work for
11
what is form utility?
Communication with consumer
Having a product where customers can buy it
The exchange of a product for money
Changing raw materials into usable goods
12
What happens when the supply is high and the demand is low?
The Prices tend to fall
You have the equlibram
Prices go crazy and have a party
The Prices tend to increase
13
In SWOT analysis, where do the opportunities and threats come from?
The internal environment
The external environment
14
Unearned income is the result of
your job
your investments
your home
your dog
15
What Is An Intrapreneur
Someone who manages a business and takes on the risks
Someone who can plan for the business while being a member
16
Which is TRUE about earned income and unearned income?
Unearned is any money you make in interest, dividends, etc.
Unearned is how much you make from a job
Earned is how much you make from a job
Earned is any money you make in interest, dividends, etc.
17
Which BEST defines consumer decision making?
I DON'T KNOW
Process of gathering and processing info
BUY BUY NALANG <33
Process of choosing between two or more alternatives
18
What is a service?
licking a poster of a krabby patty
a thought of helping someone, but not actually doing it
a good deed
something you can't physically touch
19
what is information utility
value added by changing raw materials or putting parts together
a products
value added by communicating with the consumer
a problem
20
The first step in marketing a product is to determine
how the product will be advertised and promoted
who the competition is in the marketplace
who specifically the customer is for the product
what quantity of the product should be produced
21
Definition of an entrepeneur
Someone who works in a company
Someone who creates a product
A person who works in an office
A person who builds up a business
22
What is the rational decision making?
Choosing the correct answer based on personal experience
Making a decision by thinking through it
Systematically selecting among possible choices on reason
Understanding the problem by finding a solution
23
What is distribution?
the process of communicating the costs of goods and services
gathering information about customers to improve decisions.
using advertising to communicate information about products.
determining the best way to get products to consumers.
24
An example of dividends is...
A $20 per share profit when you sell your Chipotle stocks
Your Target stocks increasing from $20 per share to $24 p/s
Ford paying $2 p/s to shareholders after high May profits
G/E buying shares back for 2X the price from shareholders
25
When demand is greater than supply, what exists?
equilibrium
shortage
low prices
surplus
26
WHAT IS A DEPOSIT?
AN ACCIDENT WAITING TO HAPPEN
WHEN YOU PUT MONEY INTO THE BANK
WHEN YOU TAKE MONEY OUT OF THE BANK
AN EXCITING EXPERIENCE THAT WILL HAPPEN ONLY TWICE A YEAR
27
In what step of the market research process would one conduct a SWOT analysis?
Step 4
Step 2
Step 3
Step 1
28
What is Inflation?
When money is worth more.
Increase in prices, fall in the purchasing value of $.
When items cost less.
Decrease in prices, increase in the purchasing value of $.
29
In SWOT analysis, which scenario is not a strength?
Good staff retention rates
Good cash flow
Good staff turnover rates
A good product portfolio
30
what is gross income?
your income on gross things
your total income
your total income after reductions
ew boogers
31
if a pizza place opens in the middle of nowhere what utility did he fail?
place
form
information
time
32
What is a stock?
a piece of ownership in a company
a company that provides necessisties to large corporations
a government document
permission to start a business
33
Which of the following is a source of unearned income?
dividends
wages
fees
commissions
34
What is the pricing technique for the following?
product-line
optional product
product-bundle
promotional
35
What is distribution?
Obtaining, developing, maintaining, and improving a product.
How the product get from the manufacturer to the consumer.
Anything dealing with the money used to start your business or to keep it i
taco
36
What are the economic utilities that relate to marketing?
Form utility, place utility, time utility, promotion utility
Financing, info mgmt, prdt magmt, pricing, promotion & sell
Form, place, time, possession, and information utility
Market share, target market, and customer profile
37
Product life cycle
Decline-maturity-growth-introduction
Introduction-growth-maturity-decline
Growth-introduction-decline-maturity
Maturity-growth-decline-introduction
38
Which of these are NOT stages of a product life cycle
Growth
Maturity
Decline
Decrease
39
Last, what is the 3rd phase of the marketing planning and marketing management process?
Purchase and control
Investigation and purchase
Implementation and purchase
Implementation and control
40
Which of the following is the 3rd step of the consumer decision making process?
Purchase decision
Alternative evaluation
Information searching
Need identification
41
What are dividends?
money used to buy a share
payments made to shareholders
a contract
a bill
42
Thought process of a purchasing decision
Motivation Process
Decision Making Process
Experience Process
Cognitive Dissonance
43
Which of these utilities is not related to marketing?
form
information
possession
place
44
What are stocks?
Guaranteed money
Bond
Percent of a company
Savings
45
What is ethics?
making impulsive, concerning actions without thinking it through
not taking action for what you did
knowing your doing something wrong but doing it anyway
Moral principle, concepts right or wrong behavior
46
A plan for spending and saving is called what?
Budget
Savings
Payroll
Income
47
Is this a gift or earned income?
Gift
Income
48
What is branding?
When a company creates a name, logo that represents that business alone
When a company creates designs, logo's, symbols for other businesses.
49
Some of the characteristics of a good entrepreneur are:
Being kind, responsible, hard worker and creative
Being creative, rude and responsible
Controlling everything and being lazy
50
In terms of a SWOT analysis a Threat is...
An external benefit to the company in the future
The creepy guy that hangs out in the parking lot
An internal service or function we need to improve
An external harm to the business that could come
51
What are the four stages of product life cycle?
Primary use - growth - maturity - grave
Introduction - growth - decline - maturity
Introduction - growth - maturity - decline
Introduction - maturity - growth - decline
52
Which of the following is an example of UNEARNED income?
Tips
Investment Returns
Wages
Personal Time Off Pay
53
How does following a spending plan help you?
Control your financial situation
Build assets
Meet expenses in a given period of time
All of the above
54
WHAT IS A SOLE PROPRIETOR?
PARTNERSHIP
BUSINESS OWNED BY ONE PERSON
PROPERTY OWNER
CORPORATION
55
What is a PACED decision model?
How much is available
Helps you make decisions based of scarcity
make the next best alternative decision
same as opportunity cost
56
Which is a way that a business can extend the life cycle of an established product?
By finding new uses for the product
By attracting consumers who are innovators
By promoting the product to current users
By restricting distribution
57
In terms of a SWOT analysis a Weakness is...
The guy that forgets to bring in the weekly donuts
An internal service or function performed especially well
An external harm to the company in the future
An internal service or function performed poorly
58
There are ________ and _________ elements to the decision making process.
Rational and Emotional
Logical and Fantasy
Easy and Hard
Good and Bad
59
The six steps to a winning spending plan includes all but
implementing the plan
reviewing and adjusting the plan as needed
making sure you spend more than you earn
listing all your income
60
Money can be used to easily compare the value of various goods and services. Money is...
...a store of value.
...the root of all evil.
...a measure of value.
...a medium of exchange.
61
what is branding
putting a name something and calling it yours.
something interesting representing a business.
´all different products that a company makes or sells
something people can say
62
What are all the resources used to create goods and services called?
Factors of Production
Supply
Property
Capital
63
A SWOT analysis is helpful because it helps a business
analyze corporate decision making strategies
choose an effective management team
deal with threats and weaknesses
add pressure to political decisions
64
What is unearned income?
student loan payments
interest you pay on car loans
money you get from interest on savings accounts
interest you pay on credit cards
65
What are some of the disadvantages of a sole proprietor?
More difficult to make profits than a registered company
Unlimited liability & limited access to finance
Can't make own decisions and business needs to be registered
S/he has limited liability
66
The function of money that means that it is used to compare the value of goods and services ...
Paradox of Value
Measure of Value
Medium of Exchange
Store of Value
67
What is the 2nd phase of the marketing planning and marketing management process?
Marketing Strategizing
Surrender
Market Investigation
Market Conquest
68
Pick Three Characteristics of an Entrepeneur
Good at spotting an opportunity
Risk Taking
Steady
Creative
69
What is PACED decision making used for?
finding pros and cons
comparing products
all of the above
making a decision
70
What is Demand?
Amount of a product that someone is willing and able to pay
An order
The amount of resources supplied
A problem of society
71
Project managers usually evaluate project results by
conducting external data searches.
setting long-term goals for the project.
comparing project standards with actual performance.
developing complex diagrams.
72
What happens when the Supply is low and the demand is high?
The price decreases
The price increaces
73
What is a bond?
an agreement or friendship
a type of debt a company issues to investors
binding security
something that binds, fastens, confines, or holds together
74
What is the 1th phase of the marketing planning and marketing management process?
Interviews
Research
Analysis
Introduction
75
What is the pricing technique for the following?
product-line
optional-product
product-bundle
odd-even
76
What is the first step in the selling process?
Sales Presentation
Prospecting
Approach
Pre-Approach
77
What Is An Entrepreneur
Someone who plans while still being a member of the company
Someone who manages a business and takes on the risks
78
An advantage to being a sole proprietor is:
There are no legal restrictions
It is simple to create
All the above
It is the least costly
79
The tools, machines, and buildings used to produce goods and services are called
Human Capital
goods
Financial Capital
Capital
80
What PACED in PACED Decision making process stand for ?
Problem, Alternatives, Criteria, Evaluate, Decision
Procrastinate, Address, Cultivate, Express, Denote
Pinnacle, Adjust, Consider, Energy, Defend
81
What should be in the Opportunities section of the SWOT Analysis for Personal Marketing Plan?
If I have internships, I will get more opportunities
Students with internship experiences get hired
Many companies in this area offer internships
I want to get a paid internship
82
What is the pricing technique for the following?
product-bundle
promotional
odd-even
product-line
83
What is SWOT?
A planning tool to understand strength and weakness.
A form that you use to sign to minimise liability.
Simple Work Over Time
The position before a CBO.
84
What comes after 'development of the marketing strategy' in the key stages involved when developing new products?
Test marketing
Product development
Product launch
Idea generation
85
Goals
semester end check in
another name for team lead
the money recieve as a cost of living
measurable achievements accomplished by a specific time
86
Why is a sales process important?
Increase risk of small deals
Better predictability
Increase volume of sales rep ego
Make Nils Olsson sing
87
An example of unearned income is...
dividends
All options
Bonuses
Birthday money
88
A disadvantage of a sole proprietor is:
Unlimited access to capital
All of the above
Unlimited personal liability
The business continues after you die
89
What is branding
A logo that identifies and differentiates a product from other products.
Graphic Design
Testing something
A warehouse system
90
What is supply?
how much of a good or service people want to buy
something that people make or grow
how much of a good or service is available to buy
work that people do for other people
91
What are dividends?
a contract
payments made to shareholders
money used to buy a share
a bill
92
The consumer decision making process begins when consumers:
recognize a need.
evaluate options.
determine the satisfaction the decision creates.
identify possible solutions.
93
What are dividends?
a number that is to be divided by a divisor
distributions of earnings paid to stockholders
a reward
a share of anything divided
94
What is a service?
Free item
Intangible item that have monetary value
Tangible item that have monetary value
95
What is a SWOT analysis used for?
To find new ideas within a business
To identify different parts of a business
SWOT analysis???
To help you make profits easier
96
In the introductory stage of the product life cycle, firms use:
reminder-oriented advertising
persuasive advertising
informative advertising
97
What is the final step for marketing research?
analyze current conditions
develop the process for data collection
collect the data
implement and evaluate the results
98
What is demand?
relationship between people and their money
how much people are willing and able to buy a good
how many people want to buy a good
when a karen demands to see the manager
99
What is the pricing technique for the following?
promotional
odd-even
optional-product
product-line
100
WHAT IS ADJUSTED GROSS INCOME?
YOUR AFTER-TAX INCOME
YOUR TAXABLE INCOME AFTER DEDUCTIONS
YOUR TAXABLE INCOME BEFORE DEDUCTIONS

CPAs Review - Marketing 2 Flashcards | StudBud

CPAs Review - Marketing 2

100 termsStudBud Administration83 plays

Imported from external platform

Flashcards100 cardsFPractice quizPHost liveL

Questions 100

Answers

1
What is income?
The sum of all the wages, salaries, and forms of earnings.
Money paid in the direction of a friend
"All ye, all ye in come free!"
Money lost in coming months
2
What does the "P" in the PACED decision making model stand for?
Identify the problem
Identify the program
Identify the producers
Implement the problem
3
What is time utility
the product/ service is available at an affordable price
the physical characteristics of a product are improved
making the product/service available when customers want it
the product/service is available where it is wanted
4
what is a part of the product life cycle?
growin
grows
growth
green
5
what is the correct definition of Sales Forecasting
None of the above
"Predicating future sales levels and sales trends"
Predicting what time products go on sale
A person forecasting different sales in your local area
6
Exchange of goods and services for other goods and services
trade
commodity
barter
representative
7
what is form utility
a problem
value added by changing raw materials or putting parts together
distributing products
product where customers can buy
8
At the introductory stage of a product's life cycle marketers would
find new uses for the product
raise the price of the product
redesign the packaging
use penetration pricing
9
What is distribution?
how you will sell something
multiply a term and two or more terms inside a set of ()
where and to whom you will sell something
how many of something you will sell
10
What is earned income?
money you don't do anything for
a job
money you get while you sleep
money you work for
11
what is form utility?
Communication with consumer
Having a product where customers can buy it
The exchange of a product for money
Changing raw materials into usable goods
12
What happens when the supply is high and the demand is low?
The Prices tend to fall
You have the equlibram
Prices go crazy and have a party
The Prices tend to increase
13
In SWOT analysis, where do the opportunities and threats come from?
The internal environment
The external environment
14
Unearned income is the result of
your job
your investments
your home
your dog
15
What Is An Intrapreneur
Someone who manages a business and takes on the risks
Someone who can plan for the business while being a member
16
Which is TRUE about earned income and unearned income?
Unearned is any money you make in interest, dividends, etc.
Unearned is how much you make from a job
Earned is how much you make from a job
Earned is any money you make in interest, dividends, etc.
17
Which BEST defines consumer decision making?
I DON'T KNOW
Process of gathering and processing info
BUY BUY NALANG <33
Process of choosing between two or more alternatives
18
What is a service?
licking a poster of a krabby patty
a thought of helping someone, but not actually doing it
a good deed
something you can't physically touch
19
what is information utility
value added by changing raw materials or putting parts together
a products
value added by communicating with the consumer
a problem
20
The first step in marketing a product is to determine
how the product will be advertised and promoted
who the competition is in the marketplace
who specifically the customer is for the product
what quantity of the product should be produced
21
Definition of an entrepeneur
Someone who works in a company
Someone who creates a product
A person who works in an office
A person who builds up a business
22
What is the rational decision making?
Choosing the correct answer based on personal experience
Making a decision by thinking through it
Systematically selecting among possible choices on reason
Understanding the problem by finding a solution
23
What is distribution?
the process of communicating the costs of goods and services
gathering information about customers to improve decisions.
using advertising to communicate information about products.
determining the best way to get products to consumers.
24
An example of dividends is...
A $20 per share profit when you sell your Chipotle stocks
Your Target stocks increasing from $20 per share to $24 p/s
Ford paying $2 p/s to shareholders after high May profits
G/E buying shares back for 2X the price from shareholders
25
When demand is greater than supply, what exists?
equilibrium
shortage
low prices
surplus
26
WHAT IS A DEPOSIT?
AN ACCIDENT WAITING TO HAPPEN
WHEN YOU PUT MONEY INTO THE BANK
WHEN YOU TAKE MONEY OUT OF THE BANK
AN EXCITING EXPERIENCE THAT WILL HAPPEN ONLY TWICE A YEAR
27
In what step of the market research process would one conduct a SWOT analysis?
Step 4
Step 2
Step 3
Step 1
28
What is Inflation?
When money is worth more.
Increase in prices, fall in the purchasing value of $.
When items cost less.
Decrease in prices, increase in the purchasing value of $.
29
In SWOT analysis, which scenario is not a strength?
Good staff retention rates
Good cash flow
Good staff turnover rates
A good product portfolio
30
what is gross income?
your income on gross things
your total income
your total income after reductions
ew boogers
31
if a pizza place opens in the middle of nowhere what utility did he fail?
place
form
information
time
32
What is a stock?
a piece of ownership in a company
a company that provides necessisties to large corporations
a government document
permission to start a business
33
Which of the following is a source of unearned income?
dividends
wages
fees
commissions
34
What is the pricing technique for the following?
product-line
optional product
product-bundle
promotional
35
What is distribution?
Obtaining, developing, maintaining, and improving a product.
How the product get from the manufacturer to the consumer.
Anything dealing with the money used to start your business or to keep it i
taco
36
What are the economic utilities that relate to marketing?
Form utility, place utility, time utility, promotion utility
Financing, info mgmt, prdt magmt, pricing, promotion & sell
Form, place, time, possession, and information utility
Market share, target market, and customer profile
37
Product life cycle
Decline-maturity-growth-introduction
Introduction-growth-maturity-decline
Growth-introduction-decline-maturity
Maturity-growth-decline-introduction
38
Which of these are NOT stages of a product life cycle
Growth
Maturity
Decline
Decrease
39
Last, what is the 3rd phase of the marketing planning and marketing management process?
Purchase and control
Investigation and purchase
Implementation and purchase
Implementation and control
40
Which of the following is the 3rd step of the consumer decision making process?
Purchase decision
Alternative evaluation
Information searching
Need identification
41
What are dividends?
money used to buy a share
payments made to shareholders
a contract
a bill
42
Thought process of a purchasing decision
Motivation Process
Decision Making Process
Experience Process
Cognitive Dissonance
43
Which of these utilities is not related to marketing?
form
information
possession
place
44
What are stocks?
Guaranteed money
Bond
Percent of a company
Savings
45
What is ethics?
making impulsive, concerning actions without thinking it through
not taking action for what you did
knowing your doing something wrong but doing it anyway
Moral principle, concepts right or wrong behavior
46
A plan for spending and saving is called what?
Budget
Savings
Payroll
Income
47
Is this a gift or earned income?
Gift
Income
48
What is branding?
When a company creates a name, logo that represents that business alone
When a company creates designs, logo's, symbols for other businesses.
49
Some of the characteristics of a good entrepreneur are:
Being kind, responsible, hard worker and creative
Being creative, rude and responsible
Controlling everything and being lazy
50
In terms of a SWOT analysis a Threat is...
An external benefit to the company in the future
The creepy guy that hangs out in the parking lot
An internal service or function we need to improve
An external harm to the business that could come
51
What are the four stages of product life cycle?
Primary use - growth - maturity - grave
Introduction - growth - decline - maturity
Introduction - growth - maturity - decline
Introduction - maturity - growth - decline
52
Which of the following is an example of UNEARNED income?
Tips
Investment Returns
Wages
Personal Time Off Pay
53
How does following a spending plan help you?
Control your financial situation
Build assets
Meet expenses in a given period of time
All of the above
54
WHAT IS A SOLE PROPRIETOR?
PARTNERSHIP
BUSINESS OWNED BY ONE PERSON
PROPERTY OWNER
CORPORATION
55
What is a PACED decision model?
How much is available
Helps you make decisions based of scarcity
make the next best alternative decision
same as opportunity cost
56
Which is a way that a business can extend the life cycle of an established product?
By finding new uses for the product
By attracting consumers who are innovators
By promoting the product to current users
By restricting distribution
57
In terms of a SWOT analysis a Weakness is...
The guy that forgets to bring in the weekly donuts
An internal service or function performed especially well
An external harm to the company in the future
An internal service or function performed poorly
58
There are ________ and _________ elements to the decision making process.
Rational and Emotional
Logical and Fantasy
Easy and Hard
Good and Bad
59
The six steps to a winning spending plan includes all but
implementing the plan
reviewing and adjusting the plan as needed
making sure you spend more than you earn
listing all your income
60
Money can be used to easily compare the value of various goods and services. Money is...
...a store of value.
...the root of all evil.
...a measure of value.
...a medium of exchange.
61
what is branding
putting a name something and calling it yours.
something interesting representing a business.
´all different products that a company makes or sells
something people can say
62
What are all the resources used to create goods and services called?
Factors of Production
Supply
Property
Capital
63
A SWOT analysis is helpful because it helps a business
analyze corporate decision making strategies
choose an effective management team
deal with threats and weaknesses
add pressure to political decisions
64
What is unearned income?
student loan payments
interest you pay on car loans
money you get from interest on savings accounts
interest you pay on credit cards
65
What are some of the disadvantages of a sole proprietor?
More difficult to make profits than a registered company
Unlimited liability & limited access to finance
Can't make own decisions and business needs to be registered
S/he has limited liability
66
The function of money that means that it is used to compare the value of goods and services ...
Paradox of Value
Measure of Value
Medium of Exchange
Store of Value
67
What is the 2nd phase of the marketing planning and marketing management process?
Marketing Strategizing
Surrender
Market Investigation
Market Conquest
68
Pick Three Characteristics of an Entrepeneur
Good at spotting an opportunity
Risk Taking
Steady
Creative
69
What is PACED decision making used for?
finding pros and cons
comparing products
all of the above
making a decision
70
What is Demand?
Amount of a product that someone is willing and able to pay
An order
The amount of resources supplied
A problem of society
71
Project managers usually evaluate project results by
conducting external data searches.
setting long-term goals for the project.
comparing project standards with actual performance.
developing complex diagrams.
72
What happens when the Supply is low and the demand is high?
The price decreases
The price increaces
73
What is a bond?
an agreement or friendship
a type of debt a company issues to investors
binding security
something that binds, fastens, confines, or holds together
74
What is the 1th phase of the marketing planning and marketing management process?
Interviews
Research
Analysis
Introduction
75
What is the pricing technique for the following?
product-line
optional-product
product-bundle
odd-even
76
What is the first step in the selling process?
Sales Presentation
Prospecting
Approach
Pre-Approach
77
What Is An Entrepreneur
Someone who plans while still being a member of the company
Someone who manages a business and takes on the risks
78
An advantage to being a sole proprietor is:
There are no legal restrictions
It is simple to create
All the above
It is the least costly
79
The tools, machines, and buildings used to produce goods and services are called
Human Capital
goods
Financial Capital
Capital
80
What PACED in PACED Decision making process stand for ?
Problem, Alternatives, Criteria, Evaluate, Decision
Procrastinate, Address, Cultivate, Express, Denote
Pinnacle, Adjust, Consider, Energy, Defend
81
What should be in the Opportunities section of the SWOT Analysis for Personal Marketing Plan?
If I have internships, I will get more opportunities
Students with internship experiences get hired
Many companies in this area offer internships
I want to get a paid internship
82
What is the pricing technique for the following?
product-bundle
promotional
odd-even
product-line
83
What is SWOT?
A planning tool to understand strength and weakness.
A form that you use to sign to minimise liability.
Simple Work Over Time
The position before a CBO.
84
What comes after 'development of the marketing strategy' in the key stages involved when developing new products?
Test marketing
Product development
Product launch
Idea generation
85
Goals
semester end check in
another name for team lead
the money recieve as a cost of living
measurable achievements accomplished by a specific time
86
Why is a sales process important?
Increase risk of small deals
Better predictability
Increase volume of sales rep ego
Make Nils Olsson sing
87
An example of unearned income is...
dividends
All options
Bonuses
Birthday money
88
A disadvantage of a sole proprietor is:
Unlimited access to capital
All of the above
Unlimited personal liability
The business continues after you die
89
What is branding
A logo that identifies and differentiates a product from other products.
Graphic Design
Testing something
A warehouse system
90
What is supply?
how much of a good or service people want to buy
something that people make or grow
how much of a good or service is available to buy
work that people do for other people
91
What are dividends?
a contract
payments made to shareholders
money used to buy a share
a bill
92
The consumer decision making process begins when consumers:
recognize a need.
evaluate options.
determine the satisfaction the decision creates.
identify possible solutions.
93
What are dividends?
a number that is to be divided by a divisor
distributions of earnings paid to stockholders
a reward
a share of anything divided
94
What is a service?
Free item
Intangible item that have monetary value
Tangible item that have monetary value
95
What is a SWOT analysis used for?
To find new ideas within a business
To identify different parts of a business
SWOT analysis???
To help you make profits easier
96
In the introductory stage of the product life cycle, firms use:
reminder-oriented advertising
persuasive advertising
informative advertising
97
What is the final step for marketing research?
analyze current conditions
develop the process for data collection
collect the data
implement and evaluate the results
98
What is demand?
relationship between people and their money
how much people are willing and able to buy a good
how many people want to buy a good
when a karen demands to see the manager
99
What is the pricing technique for the following?
promotional
odd-even
optional-product
product-line
100
WHAT IS ADJUSTED GROSS INCOME?
YOUR AFTER-TAX INCOME
YOUR TAXABLE INCOME AFTER DEDUCTIONS
YOUR TAXABLE INCOME BEFORE DEDUCTIONS