Which of the following is true of short-term memory?

It can hold small amounts of information briefly.

Which of the following is TRUE of heuristics?

They help make decisions quickly and can lead to errors in judgment.

What is memory recall?

The ability to retrieve information without external cues

How does the encoding process work?

works by converting information into a form that your brain can store.

McDonald's using Olympic athletes in its ads is classical conditioning because

uses athletes in fast food, planting the idea that fast food is healthy.

For a memory to be successfully used, it must go through three stages. What is the correct order of these stages?

Encoding, then Storage, then Retrieval

Which of the following statements about implicit memories is FALSE?

They often relate to general facts about the world.

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Psychology 1 Cognition and Memory

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Answers

1
A veteran chef may chop an onion by relying on her
procedural memory.
iconic memory.
semantic memory.
echoic memory.
2
Which of the following is true of short-term memory?
It can hold vast amounts of information for short periods.
It can hold small amounts of information indefinitely.
It can hold a moderate amount of information indefinitely.
It can hold small amounts of information briefly.
3
All of the following are examples of bias EXCEPT:
confirmation.
randomness.
hindsight
availability
4
Which of the following is TRUE of heuristics?
They help evaluate decisions and can lead to errors in judgment.
They help make decisions quickly and can lead to errors in judgment.
They help evaluate decisions and are usually correct.
They help make decisions quickly and are usually correct.
5
What is memory recall?
The use of visual clues to help retrieve information
The use of auditory clues to help retrieve information
The ability to retrieve information without external cues
The ability to learn something and form a strong memory around it
6
Which of the following statements about short-term memory is TRUE?
It increases with age.
It fluctuates with age.
It decreases with age.
It stays the same with age.
7
Timmy knows how to walk up stairs. What kind of memory does this skill depend on?
Procedural
Episodic
Conditioning
Semantic
8
A memory that relies on hearing sounds is a(n)
echoic memory.
episodic memory.
declarative memory.
iconic memory.
9
How does the encoding process work?
works by translating stored data into usable information.
works by separating necessary information from that which can be forgotten.
works by converting information into a form that your brain can store.
works by converting information into dots and pixels.
10
What causes flashbulb memories to be so strongly etched into the brain?
none of the answers are correct
historical context
emotional arousal
substance use
11
We're better able to remember material if it is
presented in a familiar way.
delivered visually.
presented slowly.
entirely new to us.
12
Which of the five senses is the basic mechanism routinely used by short-term memory?
smell
vision
touch
hearing
13
A way to classify something in your mind refers to a
typicality
concept
prototype
prediction
14
Sensory memories include
iconic and echoic memories.
episodic and iconic memories.
visiual and implicit memories.
semantic and episodic memories.
15
Iconic memory lasts about _______, whereas Echoic memory lasts about ______.
One second / four seconds
Four seconds / one second
Six minutes / two minutes
Two minutes / six minutes
16
McDonald's using Olympic athletes in its ads is classical conditioning because
audiences have shown to unconsciously follow calls to action made on TV.
audiences are conditioned to mimic celebrities, including famous athletes.
uses athletes in fast food, planting the idea that fast food is healthy.
not an example of classical conditioning but of an unconditioned stimulus.
17
According to research, how many pieces of information can be used by short-term memory at any given time?
Seven (plus or minus two)
Three (plus or minus one)
Nine (plus or minus three)
Ten (plus or minus three)
18
Iconic memory lasts for how long?
A fraction of a second
About an hour
About 1 second
About 30 seconds
19
For a memory to be successfully used, it must go through three stages. What is the correct order of these stages?
Retrieval, then Storage, then Encoding
Retrieval, then Encoding, then Storage
Encoding, then Storage, then Retrieval
Encoding, then Retrieval, then Storage
20
Which of the following statements about implicit memories is FALSE?
They're linked to the unconscious or subconscious.
They're often formed by exposure or repetition.
They often relate to general facts about the world.
They cannot be consciously recalled.

Psychology 1 Cognition and Memory Flashcards | StudBud