Sport PR Exam Prep

A media advisory notice should be ripe with story details.

When it comes to community relations, coaches/mascots are the most attractive and have the most cachet.

What is the name of the person who is the head of a communication sector in a college athletic department?

Ideally, this is the best day of the week to have a press conference for positive news.

This crisis involves a sponsor being investigated for tax evasion.

When writing game stories, we should utilize the ___ pyramid where story details are written in the order of importance.

Zoom press conferences has made it difficult for media members to be able to ask follow-up questions.

It makes sense to utilize a denial posture if you are facing legitimate rumors and warranted challenges.

How many microphones should be ready for a press conference

It is recommended to be extremely detailed and in-depth in an initial statement.

In general, “individual sport” athletes in the United States receive more media attention than those in team sport.

Ideally, this is the best day of the week to have a press conference to release negative news.

When the Eagles' fan base was angry at the decision to not re-sign star Brian Dawkins, the team experienced...

The "around the clock" coverage of sports is a unique aspect of the product when dealing with crises.

This aspect of a denial posture involves blaming others outside the organization for a crisis occurrence.

Teams do not have to be cognizant of other teams in the geographic area and media attention when releasing news.

The press box is intended for sponsors as a thank you for their support.

Which of the following would not be considered a role for an individual working in a public relations department?

When writing game stories, spell out whole numbers below ______.

Introductory press conferences are so important because first impressions are valuable to one's brand.

This crisis involves a group of fans falling over a railing after it breaks during a college football game.

Sport public relations may be best defined as:

Organizations can actually test employees for crisis response best practices.

If a college coach has been caught cheating to get recruits, who should be a spokesperson for a press conference?

White is a good backdrop for television shots of press conferences.

A lead in a press release should be very straight-forward and "to the point" related to the news.

How many points does an audience typically remember from an interview?

Scheduling a news conference early in the morning for sport writers is a good idea.

Which of the following are not recommended to be on a sport organization's media backdrop?

In general, it is recommended to make a loud public announcement when dealing with a physical plant crisis.