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Test 1 Review
Test 1 Review
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Questions
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Answers
1
CBSnews.com breaks the headlines with the announcement of Trump's return to social media. Is this a credible source ?
Yes
No
2
A phones _____ describes key facts about a person's data file such as phone calls, text , photographs etc.
Metadata
Privacy Control
3rd Party Data
3
An example of media convergence would be
a secret code no longer needed after the end of a conflict.
The inability to replace the only software program that can solve problems.
Receiving weather forecasts by phone, email, radio, or television
news coverage available exclusively on the local radio station.
4
Businesses create viral campagins in hopes that their messages will be widely shared by social media users.
True
False
5
Which type of social capital is characterized by strong ties which provide emotional support ? (Ex. Family members)
Bonding
Bridging
Linking
6
___ is the process of using game thinking and game mechanics to engae the audience and help solve problems
Gamification
Algorithms
Systematic Control
7
The logos of businesses are protected by ?
Patent
Trademark
Copyright
8
____ Data stands for highly organized information, is to the point and factual.
Structured
Big
Unstructured
9
First hand sources do not have direct access to the origin of information published by media
True
False
10
T/F : Velocity states that data streams are in at an unprecedented speed and must be dealt with in a timely manner
False
True
11
T/F: Unmediated Communication means to not be affected by someone else’s opinion. (Unbiased)
False
True
12
T/F: Structured data is qualitative and consists of data lakes .
False
True
13
What is the primary purpose of propaganda in the context of media and communication?
To provide unbiased information
To promote diversity of viewpoints
To entertain the audience
To manipulate and influence public opinion
14
Which media literacy skill is most relevant for identifying propaganda?
Speed reading
Memorization of facts
Social media engagement
Critical thinking and analysis
15
What is a common factor that can contribute to Internet credibility issues?
High-quality website designHigh-quality website design
Verified social media accounts
Extensive use of emojis and memes
Lack of reliable sources and citations
16
Media literacy is solely about understanding how to use various media technologies effectively.
True
False
17
Personal branding is solely about creating a polished online persona that may not reflect one's true self.
False
True
18
The ideal journalist is ___
Biased
Trusted / Disinterested
Opinionated
19
T/F: Data comes in all types of formats.
False
True
20
Public trust in the media has been trending up in the past few decades.
False
True
21
A journalist from this media outlet makes this post and cites TMZ as the source. What type of journalism is this ?
Direct Acess
Citzen Journalism
Middle-Men
22
Freedom of Speech protects citizens to use all shapes of speech including hate speech and fighting words.
False
True
23
Disinformation is NOT when a source purposefully spreads fake news.
False
True
24
Why is fake news more dangerous now than ever before ?
Politics
Social media
The speed at which it can spread
25
Which of the following is NOT one of the 3 Vs of Big Data?
Volume
Velocity
Variety
Versatility
26
___ is a 20 year protection given to inventions of utility or design
Copyright
Patent
Trademark
27
____ is any information that does not have a direct relationship with the user the data is being collected on
Direct Acess
Velocity
3rd party
28
National Enquirer is a credible source
False
True
29
What is the difference between fake news and propaganda ?
The audience that is trying to be reached
The platforms they are distributed on
The overall influence of the media
30
Which of the following is generally NOT protected by copyright?
A song composed by a musician
A photograph taken by a photographer
An idea for a new mobile app
A novel written by an author
31
What document protects the public's right to privacy to be "secure in their persons, houses, papers, and effects?"
1st Amendment
4th Amendment
The Declaration of Independence
Gettysburg Address
32
All of the following are examples of structured data except :
Images
Phone Numbers
Social Security Numbers
Zip Codes
33
When viewing a cable news program, ______ is a clear indication that a viewer is using media literacy skills.
writing a comment about the program on the network's website
considering whose interests are being served by the program
paying attention to the program and remembering its key points
posting about the program on a social media website
34
After this incident, NBA reporter Dave McMenamin was able to ask Sharpe what occurred, what type of journalism is this ?
Citizen Journalism
Direct Access Journalism
Middle-Men Journalism
35
A NBA reporter was able to get a interview with Lebron James about breaking the scoring record. This is an example of :
Middle Man
Direct Access
36
Organizations and companies are tracking citizens’ data for both positive and detrimental reasons .
False
True
37
______ refers to the amount of data available because of the growth and expansion of Internet activities.
Big Data
Aggregation
Convergence
Phone Metadata
38
Social Capital does not have a impact on one's self-esteem and life satisfication.
True
False
39
The main benefit to studying mediated communication is to become more aware of, and resistant to advertising.
True
False