Marketing Management Fundamentals

____ are human needs as shaped by individual personality and culture.

How many P’s exists in marketing mix elements?

A___anything which can be offered within the market for attention, acquisition or use that might satisfy needs & wants.

Marketing Management is the _________ of choosing target markets and getting, keeping and growing customers.

When backed by buying power, wants become_____

Service is…..

____is the amount of money charged for a product or service.

Which one of the followings is not marketing mix element?

________ is the process of sensing and responding.

“Aggressive selling and promotional efforts” is the orientation of_____