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Journalism Quiz Game Flashcards | StudBud
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Journalism Quiz Game
Journalism Quiz Game
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#journalism
Flashcards
66 cards
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Questions
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Answers
1
What type of products would you expect to be advertise inside this magazine?
toys, pediatricians, and gymboree
Hot Topic, books, and Universal Studios
Makeup, hair items, and clothes
Beer, sports teams, fishing equipment
2
To spread or disperse information is to
interview
disseminate
jargon
deconstruct
3
What type of products would be advertised inside this magazine?
video games, sports items, junk food
latest Khardashian reality TV show
vitamins, hair products, and makeup
American Eagle, JC Pennys, and Dillards
4
What is a disadvantage to the newspaper medium?
They aren't as credible
can target audiences
can carry coupons
Most people get their news on the internet
5
The supervisor or manager of a newspaper, magazine etc is called a what?
news anchor
editor
illustrator
reporter
6
Is the following sentence biased? "The Bears overtook their unprepared and hapless opponents."
yes
no
7
What is a conversation for the purpose of obtaining information?
Social Networking
Interview
Social Reality
Texting
8
News vocabulary is also known as
newspaper jargon
slanguage
news shop talk
news lingo
9
To remove or prevent publication of information is to?
bias
graphic
be objective
censor/kill
10
Known as a brief story, that accompanies a main story, this is called a?
gutter
skybox
objective
sidebar
11
What is this ad selling?
Getting Extra Screen time
Video Games
Being Healthy
Soul Caliber
12
the persons reached by a book, radio or television broadcast, etc.; public:
structure
production
cost effectiveness
audience
13
Why is an opinion not reliable for informational articles?
They are based in truth
Informational articles are editorials
Opinions are perfectly fine for informational articles
opinions are based on a belief or personal opinion not facts
14
advertising matter, appeals for donations, sent to large numbers of possible customers
email
bills
direct mail
advertisements
15
A story written by a reporter working for a news service is defined as a
wire story
lead
feature
teaser
16
The first paragraph of a story that summarizes it and grabs the readers attention called?
editorial
gutter
lead
masthead
17
Cost effectiveness is defined as:
producing optimum results for the expenditure.
social constructs of financial relativity
providing minimal return on investment
worthless
18
Stories about something that touches lives, imagination, or emotions of readers are called
human interest stories
social constructs
lead stories
feature stories
19
Asked to make judgments about the truth, accuracy and relevance of media message is defined as
analyze
create
evaluate
access
20
Location and sometimes date of an even tor article, given at the beginning of a story.
cutline
jumpline
byline
dateline
21
Stories about people or even ts that are unexpected or special in some way are called what?
oddity/uniqueness storys
feature stories
teaser stories
lead stories
22
Define billboard
scrolling sidebar ads online
advertisements within a newspaper
a flat surface on which large ads or notices are posted.
magazine ads
23
What are the 5 Ws?
where, when, wonky, writer, wazzup
will, won't, when wouldn't, what
whose, which, whom, why , when
who, what where, when, why
24
Early newspaper differed from newspapers of today because...
were text-heavy, used little white space, and few graphics
were incredibly accessible
were widely circulated and read
used lots of graphics and interesting quotes
25
A flag in newspaper jargon is defined as....
A quote
The ability to share content and informatino
the American Flag
the name of the newspaper as it appears on the top of page 1
26
general communication, information, or entertainment in society, newspapers/radio/tv/internet
products
poster
medium
billboard
27
Who is the intended audience of this advertisement? What clues tell you this?
Children, the fun shaped chemical bottles
Parents, The fun shaped chemical bottles
Single people, cleaning supplies
OCD people, cleaning supplies
28
Using appropriate technologies to make and disseminate media messages is what media skill?
evaluate
create
analyze
access
29
Correct the following sentence: employees must wash there hands when returning to work
Employees must was their hands when returning to work
Employees must wash there hands when return to work
Employees must wash their hands when returning to work.
Employees must wash there hands when returning to work.
30
The line on top of the newspaper page that contains the name of the paper, date, and the page #
byline
folio line
jumpline
dateline
31
What is a hard copy?
printed on paper, can be read without using a special device
a tv show
a website
article view able on a device
32
Interpret and understanding the components that make up a media message is what media process?
evaluate
analyze
access
create
33
Using lines, boxes, and large first letters to break up space on a page is called using what?
the 5 Ws
graphic
cutlines
newspaper jargon
34
What are the 5 principles of the first amendment?
Freedom of dress, speech, religion, press, and anti-gov.
freedom of religion, protest, speech, humanity, guns
Freedom of religion, speech, assembly, petition, and press
Freedom of speech, protest, press, religion, and opinion
35
An editorial can be defined as what?
informs the reader by explaining/giving details on a topic.
article written by an editor about an opinion on a issue.
human interest stories
feature stories
36
The phenomenon of people being more drawn to articles of famous people is called what?
timeliness
prominence
bias
proximity
37
What type of marketing device does this news article briefly describe the impact of?
proximity
dissemination
ethical information sharing
celebrity endorsement
38
communication like radio/TV/papers/ magazines/the Internet, that reach/influence people widely
campaign
media
video clip
products
39
This is an example of a.....
editorial
pullout quote
anchored feature
sidebar
40
What type of source is the Declaration of Independence?
secondary
primary
tertiary
illustration
41
Locate, identify and comprehend information as need is defined under Media Process Skills as:
evaluate
access
analyze
create
42
What marketing device does this commercial use?
bandwagon
celebrity endorsement
avant garde
cost-effectiveness
43
What is the audience a news story or a advertisement is geared towards called?
prospective
test
target
sample
44
an article or substance that is manufactured or refined for sale.
non print media
direct mail
product
marketing device
45
Definition of ethics
to provide a piece of narration
set of principles of correct conduct
to be immoral, and unjust
use of lines, screens, and boxes
46
A message transmitted by auditory means
book
newspaper
radio
instagram
47
Good Aesthetic is defined as
something beautiful/pleasing to the eye
ehh it's just ok
unattractive
ugly
48
How does this picture represent the social reality of its time?
Easy open Ketchup bottles are grrrreat!
Women were considered the weaker gender
Ketchup bottles were hard to open in the 50s
Men were considered the weaker gender
49
Who is the target audience of this ad?
streaming music listeners
the elderly
middle aged teachers
elementary aged school children
50
What are advantages of advertising online?
ability to randomly send out large groups of ads
tailored to a specific audience, reaches more people
reaches the elderly, lets the user pick their ads
outdated and accurate
51
the act of presenting for display; presentation; exhibition is
cost effectiveness
medium
production
dissemination
52
What is the premise of this ad?
Girls love coke drinkers
Only wussies drink coke
00coke
Drink coke and find your inner Bond
53
What is a short headline or phrase on page one to draw readers into a newspaper called?
byline
dateline
index
teaser
54
A vast computer network linking smaller computer networks worldwide.
Online Newspapers
Video Media
Computer
The Internet
55
A story whose basic purpose is something other than news, and is usually on the front page
informational
feature story
human interest
editorial
56
What is the premise of this ad? Is the premise reasonable?
Nike turns me into a cheetah, no
Nike shoes make me faster, yes
Nike turns me into a cheetah, yes
Nike shoes make faster, no
57
This explains what is happening in a photograph or illustration.
cutline
byline
caption
dateline
58
What are the 4 media process skills?
Create/Evaluate/Answer/Outline
Access/Analyze/Evaluate/Create
Who, What, Where, When
Access/Information/Creative/Process
59
A statement made by another person is best defined as a ?
news
masthead
sidebar
quotation
60
Who is the target audience of this commercial?
hot girls
joggers
children
men
61
captions are also known as
byline
jumpline
cutlines
dateline
62
group of pages on the WWW, maintained by one person/organization devoted to a single topic(s)
website
billboard
direct mail
newspaper
63
How is this ad selling you the car? Pesuade, Inform, Entertain (which PIE fits BEST)?
persuade
inform
PIE
entertain
64
An advantage online newspapers have over print
they reach an older segment of the population
they have more images and graphics
can provide links to other websites or archived information.
65
What is an example of non print media?
newspaper
magazine article
a book
a snapchat
66
People are more interested in local news, than in news from far away. Is an example of what?
bias
proximity
human interest
timeliness