Advance_L01/01

Question 1

4. When does the Google Analytics tracking code send an event hit to Analytics?

Accepted Answer

Every time a user performs an action with pageview tracking

Question 2

To send data to GA frm webconnected device like point-of-sale system, what feature must be used

Accepted Answer

Data Import

Question 3

12. If data is excluded from a view using a filter, it may be recovered within thirty days.

Accepted Answer

true

Question 4

3. When does the Google Analytics tracking code send a pageview hit to Analytics?

Accepted Answer

Every time a user adds an item to a shopping cart, Every time a user clicks a video

Question 5

14. When defining a measurement plan, what is the order of steps?

Accepted Answer

KPIs > key actions > business objectives, Business objectives > KPIs > key actions

Question 6

15. What are macro-conversions in a measurement plan?

Accepted Answer

The metric data used to measure business success

Question 7

5. What does Google Analytics use to differentiate new and returning users?

Accepted Answer

A browser cookie

Question 8

For event goal define as playin vid how many Goal conv'll GA record if vid's play3xin same sess

Accepted Answer

1

Question 9

6. What will happen if a user clears the Analytics cookie from their browser?

Accepted Answer

GA'll inform user that they need to set new Analytics cookie

Question 10

GA can recognize returning user over multiple session from different browser& device

Accepted Answer

true

Question 11

11. Which are Goal types in Google Analytics?

Accepted Answer

Destination

Question 12

If GA tracking code installed on page w/ diff domain, Analytic'll count user&session separately

Accepted Answer

true

Question 13

13. Which of these scopes could be used for dimensions and metrics?

Accepted Answer

Location-level, duration-level, or user-level scope, Event-level, session-level, or transaction-level scope

Question 14

8. A session in Google Analytics times out after how many minutes by default?

Accepted Answer

5

Question 15

2. What does Google Analytics call a URL that passes data parameters for reporting?

Accepted Answer

A tag

Questions 15