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Social Media Vocabulary Flashcards | StudBud
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Social Media Vocabulary
Social Media Vocabulary
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1
Instant gratification is the desire for:
Immediate pleasure or reward without delay
The ability to ignore all distractions
Long-term investments that pay off over time
Delayed rewards for effort
2
Influencer marketing involves:
Offering discounts for social media posts
Hiring traditional celebrities for TV ads
Buying advertising space on TV channels
Collaborating with influencers to promote products/services followers
3
Alternative finance refers to:
Funding methods that do not involve traditional banks
Traditional banking methods for lending money
Loans from corporate investors
Government-funded loan programs
4
What are cookies in the context of the internet?
Hidden codes in websites
Software used for online transactions
Small text files stored on a user's device to track web activity
Digital footprints left by users
5
Self-esteem refers to:
The ability to earn respect from others
The way others perceive you
A person’s sense of their own worth and value
The ability to assess other people’s qualities
6
B2B and B2C refer to:
Broadcasting-to-Broadcasting and Customer-to-Customer of communication
Business-to-Consumer and Business-to-Customer types of services
Buyer-to-Buyer and Buyer-to-Customer relationship strategies
Business-to-Business and Business-to-Customer types of commerce
7
Social media envy occurs when:
Users intentionally post fake content
Social media is used to help others
People use social media for business networking only
Someone is jealous of another person’s online popularity
8
Image crafting refers to:
Designing websites for online businesses
The process of creating a perfect online public image
Editing photos for advertisements
Creating digital artwork for social media
9
Capitalism is an economic system that:
Focuses on government control over all businesses
Eliminates the need for money
Promotes equal wealth distribution
Trust private ownership and the market to determine production and prices
10
Crowdfunding is:
Collecting little money from a a lot of people, typically via the internet
Collecting loans from banks for large-scale projects
Collecting loans from banks for large-scale projects
Raising money through government grants
11
What is a passive digital footprint?
Data collected from emails and online forms
Data generated through surveys
Data collected from browsing history, search engines, and location tracking
Data created through interactions like posting photos
12
Venture capital refers to:
Funding provided by investors to startups with growth potential
Money raised from customers through crowdfunding
A government grant for business development
A loan given to established businesses
13
What is a digital footprint?
The amount of data a company collects
A method to track employees' online behavior
The trail of data you leave behind as you use the internet
The physical storage of data on a hard drive
14
Internet activism refers to:
Using the internet and social media to promote social or political causes
Posting opinions on social media without action
Funding social movements online
Creating advertisements for political campaigns
15
Gambling involves:
articipating in online surveys for rewards
Investing money in stocks
Purchasing products with no risk involved
Engaging in games on which money/valuables are risked for a possible return
16
Behavioral targeting is the practice of:
Providing personalized recommendations based on demographic information
Targeting ads based on the content of a person’s social media posts
Marketing products only to high-income individuals
Look at a person’s behavior to show them ads relevant interests/activities
17
What is an active digital footprint?
Data gathered from search engines only
Data created passively through browsing without interaction
Data generated from active participation
Data stored in cloud services
18
Persuasive technology refers to:
Software that helps in data security
Technology that is used to entertain users
Technology designed to influence and change user behavior
Devices that can be controlled remotely
19
A filter bubble is:
The isolation of a person due to algorithms showing only personalized con
The process of filtering content to remove negative reviews
A method of securing online data
A term for fake news
20
Big data refers to:
Massive amounts of data that are processed and analyzed for insights
Data collected from social media platforms only
The privacy settings of online platforms
Small amounts of data used for analysis
21
An influencer is:
A paid advertisement on social media
A person who critiques online products without using them
A person who can affect the purchasing of others because of their presence
Someone who creates online content but doesn't engage with followers
22
Social justice involves:
Maintaining traditional social hierarchies
The pursuit of wealth and power
Encouraging free markets
The pursuit of wealth and power
23
What is a fake influencer?
An influencer who has no followers
An influencer who only works with small brands
An influencer who only posts about real-world events
An influencer who buys fake followers or engagement to appear more popular
24
What are algorithms?
Computer codes that make websites more interactive
Virtual assistants that help with online shopping
A set of rules or instructions for solving a problem or performing a task
Programs designed for data encryption
25
What is direct marketing?
Marketing focused solely on television ads
The process of designing websites
Direct communication with customers to encourage a purchase
The process of creating online content
26
A scandal refers to:
A scandal refers to:
A highly publicized business partnership
A publicized event that causes damage to someone's reputation
A government initiative to improve public health
27
A bank loan is:
Money raised through a crowdfunding campaign
Money given by the government to a business
Money borrowed from a bank that must be repaid with interest
Money provided by venture capitalists
28
An angel investor is:
A traditional bank that offers loans to companies
A rich individual who provides support to new businesses for equity
A professional who helps with marketing for new startups
A government entity that funds startups
29
A startup company is:
A new business focused on innovation or new products
A business that operates only in a local area
A well-established business with significant profits
A business that provides loans to other companies
30
Behavioral design focuses on:
Designing websites for better aesthetic appeal
Structuring experiences to encourage certain behaviors from users
Creating software for business management
Designing products for maximum environmental sustainability
31
Tweet decking involves:
Managing multiple Twitter accounts or posts from one platform
Editing tweets before publishing
Creating tweets to influence public opinion
Organizing Twitter posts into categories for easier management
32
Crowdsourcing involves:
Hiring professional workers for a task
Offering government incentives for businesses
Purchasing products directly from manufacturers
Gathering information/services from a lot of people, on the internet
33
SJW (Social Justice Warrior) is a term used to describe:
A person who actively promotes and defends social justice causes
Someone who profits from social movements
A person who avoids discussing social issues
A politician focused on economic growth
