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History of Broadcasting Hahn Final Exam!
History of Broadcasting Hahn Final Exam!
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#History of #Broadcasting #Dustin #Hahn #Texas #Christian #University #Final #Exam
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Questions
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Answers
1
What president appeared on video & demonstrated one of the first color videotape recordings?
Washington
Eisenhower
Lincoln
Kennedy
2
________ purchased RKO in 1957 becoming one of the largest TV program suppliers in the 1960s.
Desilu
Time Warner
Universal
20th Century
3
New technologies automatically take care of social problems.
false
true
4
What quiz game show featured cheating by NBC and Charles Van Duren?
12
Family Feud
$64,000 Question
21
5
Vertical and horizontal integration through mergers and acquisitions is called?
syndication
consolidation
conglomeration
synergy
6
Which of the following is
NOT
true of this time period?
some conservatives desired deregulation (free from gov't)
some liberals opposed deregulation (lead to more problems)
some liberals wanted deregulation (free speech principles)
all of the above are true
7
The _____ becomes mainstream in the mid-90s.
laptop
cell phone
internet
television
8
_______ is a station that receives content from a network as a part of a contract.
consolidation
syndication
merger
affiliate
9
This chapter mentions that radio brought about what types of unity?
cultural
physical
all of the above
linguistic
10
This mogul owns FOX, FOX sports, 20th Century FOX, etc.
Steve Jobs
Rush Limbaugh
Rupert Murdoch
William S Payley
11
What was the #1 show on the Top 10 list for the 1970s?
The Mary Tyler Moore Show
All in the Family
Three's Company
M*A*S*H
12
What "fourth network" does Rupert Murdoch own and operate?
NBC
FOX
ABC
CBS
13
The first satellite sent into space, by the russians, was named what?
NASA
Upspunk
DuMont
Sputnik
14
What radio broadcast from 1928-1960 included a short stent on television?
Goosebumps
Amos and Andy
I Love Lucy
War of Worlds
15
Early government & industry research was interested in the nature of the public.
false
true
16
By the late 1950s, most prime-time TV shows were produced:
by independent companies
on film by major Hollywood Studios
on location
live
17
Basic Communication Model: #5 represents what?
message
channel
noise
feedback
18
_________ is the supply of broadcast programming from a network to stations.
affiliate
syndication
merger
consolidation
19
What TV show was considered the first to address political issues in thinly veiled ways?
All in the Family
American Family
Draget 1967
The Smothers Brothers Comedy Hour
20
Radio is a god-given device to spread gospel preaching & religious instruction over the nation.
false
true
21
This deregulation decade lead to increased _____-_____, owning companies with related interest.
cross-promotion
co-developing
cross-ownership
anti-piracy
22
__________ is when two companies join together but only one company remains afterwards.
merger
consolidation
syndication
affiliate
23
Who went through many lawsuits and ended his life along side his fourth wife?
David Sarnoff
Lee De Forest
Edwin Howard Armstrong
24
The ____ _____ of 1996 set ownership caps on TV station ownership at 35% up from 25% nationally
terrific ancestors
touchy anchors
telecommunications act
talented actors
25
What caused Americans to assimilate with loyalty oaths & denial of ethnic heritage?
WWI
WWII
progressivism
populism
26
There is great excitement & lil fear about how mass audiences are influenced by radio broadcast
true
false
27
In AFRS, the "A" stands for what? (A_______ Forces Radio Service)
American
Aggressive
Active
Armed
28
What term refers to the creation of a vast and detailed narrative space?
hyperdiegesis
vertical integration
horizontal integration
transmedia migration
29
What cable sports station grows into its empire at this time?
NBA TV
ESPN
CBS Sports
FOX Sports
30
The Jack Benny Program relied more and more on character development and running story lines.
true
false
31
"Sitcom" stands for what?
single income, two children, oppressive mortgage
situation compromise
situation comedy
sitting comically
32
The New York Times was an example of more ______ culture news
low
high
mid
33
What newspaper had the "McPaper" ?
USA Today
Washington Post
LA Times
New York Times
34
The _____ period was marked by an ever expanding universe of networks, channels, programs, etc.
cable
web 1.0
neo-network
dish
35
The next notes, "with each improvement come along with it possibilities for ____"
riches
ruin
advancement
36
Who invented the Image Dissector?
Hertz
Zworykin
Phansworth
Baird
37
what term refers to "all those events that occurred sometime before the present moment"?
history
historiography
the past
38
Who invented the Audion Tube?
Alexanderson
De Forest
Marconi
Fessenden
39
After the 1961 hearings on the effects of violent TV programming, those TV shows experienced:
ratings declines
ratings increases
ratings consistency
40
Do you think you'll pass this final?
idc
hopefully
hell nah
duh
41
Vaudeville eventually ends during this time, some performers migrate to radio broadcasting.
true
false
42
______ would help to create a common culture and a sense of community
communication
immigration
war
43
Radio is the theater of the ______ because of the way you had to imagine what you were hearing
child
brain
smart
mind
44
What were the call letters of the first radio station in Pittsburgh?
ABC
CBS
KDKA
NBC
45
Who was the leader of the team credited with developing the protocol for the World Wide Web?
Tim Berners Lee
ARPAnet
Al Gore
The National Science Foundation
46
The digital switchover finally happens in what year?
2006
2007
2008
2009
47
Americans are reluctant to let the feds make decisions but let major ___ take that role instead
celebrities
corporations
politicians
48
What courtroom drama lasted 193 episodes between 1984 and 1992? (the lead passed away recently)
Judge Mathis
Night Court
Divorce Court
Judge Judy
49
Who pioneered FM technology?
Edwin Howard Armstrong
David Sarnoff
Lee De Forest
50
"Broadcasting is deeply tied up in the _________ project."
populism
progressivism
nationalism
51
Commercialization was bound to lead to competition... the triumph of the ____ over the tasteful
poor
famous
rich
popular
52
The Radio Act of ______ was implemented to ensure the safety of those on-board ships...
1921
1812
1912
1968
53
What does HBO stand for?
Hollywood Bowl Orchestra
Horrible Body Odor
Home Box Office
Help a Brother Out
54
What was the first 24-hour news network?
C-SPAN
HLN
MSNBC
CNN
55
In 1970, what network had slightly more of the market than the others?
CBS
NBC
DuPont
ABC
56
______ first appeared in 1982 as a reference to connected sets of networks...
credit cards
computers
internet
cell phones
57
The force of ______ turned these decades at the beginning of the twentieth century upside down.
politics
innovation
immigration
58
Early advertising began with brokers who bought large quantities of page ________
columns
space
broker
59
FOX, UPN, and the WB begin focusing their efforts on what demographic?
women age 18-49
men age 18-49
african americans
those 49+
60
What does CATV stand for?
Continuous Advertising TV
Community Antenna TV
Colored Analog TV
Courageous Adventures TV
61
Cable begins to loosen
this
within the industry, a state of limited competition ...
oligopoly
consolidation
vertical integration
monopoly
62
______ become lighter, faster, and more powerful.
social media
consumers
cell phones
computers
63
Broadcasting became a profitable business in 1930, its need for talent sent it westward for?
new york
money
gold
hollywood
64
During this period, ______ became central to the film industry.
VCR
VHS
videocassettes
DVR
65
This time was noted as the age of digital ______
complexities
consolidation
convergence
confluence
66
There are rising ______ property concerns and copyright issues during this new digital age.
isolated
introverted
intellectual
interactive
67
By the end of the 1930s, almost 30 percent of America's 800 stations were owned by _________
actors
newspapers
music labels
networks
68
1890-1920 was also marked by a population shift from _______ to _______.
multi-family, single-family
single-family, multi-family
country, city
city, country
69
What cigarette company was the 1st to campaign exclusively toward women?
Marlboro
Virginia Slims
Newport
Camel
70
The networks key function within their ____ Acceptance department was to prevent FCC violations
public
cross-ownership
private
continuity
71
The ability to transmit without wires, wireless, was realized by what Italian inventor?
Alexanderson
Fessenden
Marconi
De Forest
72
Jack Gleason starred as the lead in what show that aired from 1951-1955?
The Jeffersons
The Honey Mooners
Amos & Andy
I Love Lucy
73
Basic Communication Model: The diagram is an example of what?
personal communication
two-way communication
dialogic communication
one-way communication
74
What company in this period purchases Columbia Pictures and Columbia Records?
Time Warner
Viacom
Sony
Comcast
75
Basic Communication Model: #6 represents what?
feeback
channel
noise
reciever
76
Television is an example of what?
network communication
one-to-one communication
broadcast communication
77
The broadcasters' _____ amendment rights prevented outright censorship.
1st
5th
2nd
18th
78
What network shifted from rural comedies to ones aiming at young, urban audiences?
NBC
ABC
DuPont
CBS
79
Fin/Syn and PTAR lead to an hour of primetime during the week (local news, game shows, etc).
True
False
80
Early challenges for sports broadcasting included:
time of day for games to be broadcast
a need for a new type of announcer
all of the above
lights in stadiums
81
Net ______ refers to the separation between the companies that supply access to the internet.
framing
working
neutrality
action
82
FDR's _____ chats were used to inform the nation.
radio
personal
fireside
news
83
this time was also marked by the early stages of _____ 1.0
west
time
web
apple
84
Who was Russian born and learned English by reading newspapers he retrieved from trash cans?
David Sarnoff
Edwin Howard Armstrong
Lee De Forest
85
What major network was a holdout in forming Hulu?
FOX
CBS
ABC
NBC
86
The FCC's ____ Report and Order lifted this freeze and addressed frequency allocation.
Sixth
Third
First
Seventh
87
The period from 1955-1965 was known as a turbulent, disorderly, and extreme.
True
False
88
What presentation noted the ability to skip commercials, rewind live TV, and more timeshifting?
VHS
Satellite TV
DVR
Digital TV
89
What does FCC stand for?
Focused Central Calls
Federal Communications Clause
Federal Communications Commission
Frequent Corrections Commission
90
Though GE purchased NBC/Universal, they sell to what company in 2011?
Disney
Arbitron
Comcast
Viacom
91
Part of the success of the Jack Benny Program was its self-________
efficiency
flexibility
reflexivity
reflectivity
92
Louis G Caldwell suggested public interest standard should be determined by _______ superiority
wattage
technological
content
talent
93
What TV show from 1960 featured Ben Cartwright, Little John, and Eric "Hoss" Cartwright?
The Ed Sullivan Show
Leave it to Beaver
Bonanza
The Milton Berle Show
94
The internet is an example of what?
broadcast communication
network communication
one-to-one communication
95
______ is the practice of selling directly to stations, without going through a network...
synergy
stereo broadcasting
satellite distribution
syndication
96
What show did we watch feature "Opie and the Spoiled Kid" in the modern '60s ?
The Andy Griffith Show
I Love Lucy
Leave it to Beaver
All in the Family
97
The term "_____" is beginning to have only historical significance etc...
control
networking
broadcasting
internet
98
NBC would pay their affiliates to air their programs, they agree to the entire network schedule
false
true
99
Jazz migrated to the U.S. and grew in popularity due to what invention by Thomas Edison?
Kinescope
Audimeter
Audion Tube
Phonograph
100
Who was the English inventor who pushed for adoption of mechanical standard for TV in Britain?
Vladimir
Baird
Phansworth
Zworykin
101
Wrestling and ___ was popular in the late 40s and early 50s because it was easier to broadcast.
bowling
boxing
basketball
baseball
102
________ is when two or more companies come together to form a completely new company.
consolidation
merger
syndication
affiliate
103
What type of TV broadcasting got its start from the Telecommunications Act of 1996?
satellite
live
analog
digital
104
Basic Communication Model: #4 represents what?
noise
feedback
channel
message
105
Where is Lee De Forest's country of origin?
Italy
Russia
USA
Canada
106
We watched a video clip in class first published in 2005 on what video platform?
YouTube
Instagram
Facebook
Twitter
107
What music style "put little dancing devils in their legs and set their lips to humming"?
blues
rap
jazz
R&B
108
In 1923, _____ was awarded one of the first radio station licenses in Kansas.
Binky
Brinkley
Barkley
109
an example of the business side of the TV industry is when __ and her family went to Disneyland
Raven
Roseanne
Lucy Lu
Mary Tyler Moore
110
In 1965, the average number of hours per day spent watching TV was:
less than 1 hour
between 3 and 5 hours
more than 5 hours per day
between 1 and 3 hours
111
There is now a blend between the ______ and the consumer.
price
producer
pedestrian
protocol
112
What large TV company laid off around 100 employees not long ago?
FOX
ESPN
Google
Apple
113
The Kefauver hearings established a precedent for linking TV to its effects on children.
False
True
114
Basic Communication Model: #3 represents what?
feedback
noise
channel
message
115
A 1968 supreme court ruling stated that cable was not under the FCC's jurisdiction.
False
True
116
The Milton Berle Show, The Ed Sullivan Show, The Colgate Comedy Hour are all examples of?
Sitcoms
News
Vaudeville
Variety
117
In spots, instant ________ emerges in the early 1960s with the advent of videotape.
replay
communication
playbacks
imaging
118
What network bought a part interest in ESPN in 1980?
CBS
DuPont
ABC
NBC
119
What company is expected to spend the most on original programming next year after ESPN?
Netflix
NBC
Amazon
HBO
120
________ was hired by CBS in 1934 but was soon sent to London cover the war for radio in U.S.
Marconi
Murrow
Zworykin
Phansworth
121
What network fought for TV to go on UHF over VHF & wanted to delay TV until color was developed
NBC
ABC
CBS
ATT
122
_______ solidifies its hold on TV ratings and ________ in radio ratings.
Arbitron , Nielsen
Nielsen , Arbitron
Nielsen , Nielsen
Arbitron , Arbitron
123
The 1941 report on Chain Broadcasting led to the development of what network (NBC's blue line)?
CNN
ABC
CBS
FOX
124
Media companies at this time shift from mere publishing to ______
integration
preparation
dissemination
participation
125
Which sport was not noted as rising in popularity in this time?
college football
college basketball
soccer
The NFL
126
Orson Welle produced what radio show in 1938?
Goosebumps
War of Worlds
Amos and Andy
The Nightmare on Elm St
127
The kidnapping of Elizabeth II's baby was the first national media event for radio.
false
true
128
"one larger narrative that twines through these analytical categories concerns _____ and _____"
permission, rights
consumers, producers
access , control
internet, computers
129
The tournament of roses parade was the first coast to coast broadcast in _____
grayscale
color
stereo
digital
130
The Big ___ lasted from 1948-1952 and put a freeze on new licenses ....
Cold
Event
Chill
Bang
131
RCA stands for what?
Receiver Calls Agency
Radio Consolidation Agency
Radio Corporation of America
Records Commission of America
132
YouTube was sold in 2006 to what company for $1.65 billion?
Google
Yahoo
Facebook
Apple
133
The longest running U.S. broadcast was _______, running from 1937 to 2009.
The Young and the Restless
All My Children
The Guiding Light
One Life to Live
134
What show featured a thirty something single woman embarking on her career in news?
The Mary Tyler Moore Show
The Wire
The Office
I Love Lucy
135
The Telecommunications act gave all existing TV stations VHF frequencies
false
true
136
Basic Communication Model: #1 represents what?
sender
message
channel
receiver
137
The ____ Show Scandals upend sponsor-controlled systems of production ...
News
Game
Quiz
Pop
138
Early audience research began to focus on _______ such as sex, race, and socioeconomic status.
suggestions
polls
opinions
demographics
139
Who invented the Kinescope and part of the television receiver?
Baird
Zworykin
Hertz
Phansworth
140
FM stands for what?
Finance Merchandise
Free Music
Frequency Muse
Frequency Modulation
141
Sesame street recently introduced a broadcast character named Julia, its first with what?
an eating disorder
agoraphobia
autism
a single mother
142
The Biltmore agreement continues today.
true
false
143
"look at broadcast media work as conduits for social and cultural ____"
evolution
change
power
144
The Radio Act of 1927 regulates radio use as the _____ interest, convenience, or necessity.
business
private
popular
public
145
What network became the new "we try harder" network?
NBC
ABC
DuPont
CBS
146
U.S. radio is different from its non-commercial rivals: the development of consistent _______
television
advertisements
scheduling
specialization
147
This term refers to information that is broken down into a series of ones and zeros
digital
DVR
analog
broadcasting
148
What show features a band of survivors all with secrets?
Survivor
Lost
The Wire
Fear Factor
149
The classic ____ system lasted from 1960 to 1980.
broadcast
radio
streaming
network
150
The "Three Camera Live" system had cameras framed for all
BUT
which camera angle?
medium
wide
establishing shot
close
151
William Randolph Hurst's publications pioneered what?
journalistic neutrality in news
sensationalism in news
objectivity in news
152
The time period from 1890 to 1920 might be said to resemble _______ on earth.
heaven
hell
153
What term refers to "our understanding of what happened in the past"?
the past
history
historiography
154
Fowler was the leader of the ?
CBS
NBC
ABC
FCC
155
companies can own a newspaper & tv station in the same market ( ___ tv stations in that market)
1
3
4
2
156
TV as a whole is now increasingly convergent in nature, maintains connections through new media
false
true
157
The FCC Blue Book Report considers station renewals on:
the elimination of advertising excess
a balance of commercial and sustaining programs
all of the above
the provision of local live programs
158
Who saw radio as having one-to-many potential rather than simply point-to-point communication?
David Sarnoff
Lee De Forest
Edwin Howard Armstrong
159
We live in one of the largest and relatively most closed-off ___-producing nations in the world
media
history
culture
160
What company purchases Time Warner for $165 Billion in 2000?
Disney
Facebook
Viacom
AOL
161
The ratio of female to male radio listeners during the day was ___/___
70/30
30/70
100/0
50/50
162
In the 1920s, ______ provided to cities large and small a range of popular entertainments.
films
nickelodeons
vaudeville
163
What show tackled issues of status and class on a deserted island?
Gilligan's Island
The Andy Griffith Show
Bonanza
M*A*S*H
164
Basic Communication Model: #2 represents what?
feedback
sender
message
receiver
165
What term refers to the combination of one company of two or more stages production?
oligopoly
cross ownership
duopoly
vertical integration
166
Youtube, Hulu, Netflix, Amazon Video, and Sling are a few examples of digital ______ sites.
gaming
platform
distribution
news
167
What term refers to "writings about the past"?
history
historiography
the past
168
In 2007, Netflix goes from DVD subscriptions only to offering some digital content online.
false
true
169
Disney and what network announced a merger in 1995?
NBC
CBS
ABC
FOX
170
What network was developed in 1927 by Arthur Judson in an effort to compete with NBC?
CNN
ABC
CBS
FOX
171
What western took top ratings over Gunsmoke in 1965?
The Life and Legend of Wyatt Earp
M*A*S*H
Bonanza
Maverick
172
______ grows as a viable option in this period and has its roots in CATV.
networking
cable
computers
communication
173
"radio waves pay no attention to _______ on a map"
locations
places
spots
lines
174
The FRC's 3rd definition of public interest sought to differentiate public service and ________
propaganda
privacy
popularity
power
175
The associated press was and is a major news _____ service.
media
popular
free
wire
176
There was a generational conflict between the "Greatest Generation" and "Baby Boomers".
True
False
177
Who founded the Columbia Broadcasting System?
William S Payley
William Fox
Taylor Howard
Rupert Murdoch
178
______ had been the first and most important type of radio content.
quiz
comedy
music
news
179
Eveready ______, was known for his ukelele playing and his intimacy with the radio listener.
Yellow
Blue
Green
Red
180
What broadcast is known as the most famous of because it led the audience into a panic?
Empire of the Air
Amos & Andy
Radio Days
War of Worlds
181
What show ushered in the term "jiggle TV" with 3 beautiful female detectives?
M*A*S*H
All in the Family
Charlie's Angels
Lost
182
Open _____ of the web was a staple to its success and content creation and early innovation.
situations
status
standards
strategies
183
After struggles with distribution of copyrighted songs, profits finally began to
increase
level off
decrease
184
Who invented the high speed alternator that allowed him to send out the first true broadcast?
Alexanderson
Marconi
Fessenden
De Forest
185
In 1929, Bertha Brainerd became the director of Commercial programming for what network?
NBC
FOX
CBS
ABC
186
What show aired from 1985 to 1992 featured four older women and their relationships?
The Cosby Show
The Golden Girls
Saved By the Bell
Night Court
187
What news organization that covers the middle east from a middle eastern perspective?
C-SPAN
CBS
CNN
Al Jazeera
188
Infinity was fined 1.7 million dollars by the FCC for what radio show host's violation?
Bob Grant
Rush Limbaugh
Larry King
Howard Stern
189
In what TV show did Ricky Ricardo struggle to make breakfast?
Gilligan's Island
Leave it to Beaver
I Love Lucy
M*A*S*H
190
we choose to accept or reject what we see, hear, and believe about past times.
false
true
191
______ attitudes existed in America, citizens were reluctant to get involved in nation affairs
biased
neutral
independent
isolated
192
_____ was the interconnection of broadcasting stations using wires.
wiring
communication
networking
internet
193
The _______ company was one of the early industry leader in audience research.
Arbitron
ATT
Comcast
Nielsen
194
The public rejected advertising material in favor of paying slightly more to read material ads.
true
false
195
What show dramatized the history of the slave trade (depicting the deep racial tensions) ?
Amistad
Roots
Queen Sugar
Greenleaf
196
Who completed ship-to-shore radio report in 1899 that "dazzled Americans"?
Marconi
Fessenden
Alexanderson
De Forest
197
Who was the canadian inventor who contributed key devices to wireless telephony?
De Forest
Fessenden
Marconi
Alexanderson
198
_____ is the coming together of various disparate technologies.
consolidation
complexities
convergence
confluence
199
Who invented a more powerful alternator meant consistent transmission over long distances?
Alexanderson
Fessenden
Marconi
De Forest
200
This is when newspapers owned multiple radio stations within a market
cross-ownership
vertical integration
duopoly
oligopoly
