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Marketing Quiz
Marketing Quiz
40 terms
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StudBud Administration
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100 plays
This quiz is a small check on your marketing mix with a joke or too along the way.
Flashcards
40 cards
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Practice quiz
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Questions
40
Answers
1
Which of the following Is NOT a part of Marketing Mix?
Place
Price
Penetration
Product
2
The pricing practice of setting the price of an item.
Competitive Pricing
None of the above
Skimming Pricing
Premium Pricing
3
The Development of relationships with groups is_________
What does that even mean?
Public Relations
Personal Networking
Private Relations
4
What is the likely target market?
Someone who wants a good mean
someone who wants a small meal for cheep
Someone who doesn't want to cook
5
Print Ads in magazines is an example of_________
Internet Marketing
Sales Promotion
Advertising
6
The set of marketing activities undertaken to boost sales
Sales Promotion
Professional
Public Advertising
7
Developing Sales leads at a conference is an example of
Marketing
Personal Networking
Public Relations
Sales Promotion
8
Which of the following is NOT a purpose of promotion tools ?
Identify Customers
Present Information
Increase Demand
Differentiate product
9
which of the following is NOT a good CMR trait
Affordable
mobility
User friendly
Customized
10
_____ Is used for Expanding your sales
Internet mail
Sales Promotion
Direct mail
11
What is the most likely Target Market for this item?
Everyone
Very wealthy families
Most people
Anyone who wants a phone
12
What is the most likely target market for this item(s)?
High School kids
Someone who needs to dress nicely for an event
Employees
Rich people
13
Which of the following includes managing inventories?
Price
Promotion
Place
Product
14
Which trait of a good CMR allows real-time tracking of data
Vendor Service
Email efficiency
Mobility
Social Media Monitoring
15
What is a target market?
Someone who wants to look at your store
Who you want to buy from
Who you want to buy your stuff
Why does it even matter??
16
______ Incorporates the theory that marketing actions should be based on observable behaviors
Brand Loyalty
Behaviorist
Psychopathic
17
"CMR" stands for.....
Cute Russ Muss
Customer Rep Management
Customer Refine Management
Customer Relationship Management
18
What is likely the target market for this?
anyone who likes honey
If you want to be healthy
people on a diet
19
"What you are selling" ?
Promotion
Product
Price
Thing
20
How to find your target market
make a nice Logo
Look at your current customers
Look at your Income
Find out where the live
21
Weekly sale ads in the mail is and example of_______
Indirect mail
Direct Mail
Mail
22
What is the lease likely target market?
Someone who is allergic
Someone who hates Butter
Someone who cant eat peanuts
23
Which of the following is NOT one of the "4 P's"
Place
product
Privacy
Price
24
Whats the likely target market?
Music lovers
People in live productions
someone who likes one band
25
Organizing Customer data is things like....
None of the Above
help employees ID customer needs
Target your best customers
All of the above
26
____ Is the charging of a high price in order to gain max revenue
Competitive Pricing
Skimming pricing
Penetration pricing
Premium Pricing
27
Whats one way to get a competitive advantage
Know your target market
care about everyone
All of the above
Be professional
28
What is the most likely Target Market for this item?
Rich people
Anyone Who can pay
EVERYONE
No one
29
Whats the MOST likely target market ?
Teens
Adults
Kids
30
______ is best used for "Sale of a large number of items"
Sales
Advertising
Networking
Sales Promotion
31
Was this quiz fun?
Yes
Whats the point?
Eh
NO
32
Which of the following is NOT an example of Demographics
Ethnicity
favorite color
These all are
Age
33
______ Are quantifiable statistics of a given population
Psychogenic
How should I know?!
Demographics
Proportion
34
Model for managing a company's interactions with customers
Demographics
Customer Relationship Management
Customer Interactions
Customer Help
35
what's a benefit of knowing your target market?
Everyone loves your store
You can Accurately see your demands
You make more money
you make everyone happy
36
which of the following is NOT a competitive advantage
Being Professional
Provide good customer care
Having a clean store
Improve your Product
37
_____ is things like Facebook ads or emails ads
Direct mail
Internet Marketing
Advertising
38
The Practice of managing the flow of information between an individual....
Public Relationship
Public Relation
Organization
Internet Marketing
39
Why Is marketing Important?
It's not
It tells how much something is worth
So I can spend money
Marketing is the reason we can buy stuff
40
Whats the likely target market for this Item...?
Someone who has their own Helicopter
someone wealthy
People Who like cars
Someone who likes boats