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Esthetics Empower Business Basics Flashcards | StudBud
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Esthetics Empower Business Basics
Esthetics Empower Business Basics
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Answers
1
Which of the following is NOT a necessary element for ensuring staff synergy?
Clear, shared vision
Learning culture
Open and clear communication
Lack of procedures
2
Which of the following buyer motivations is perhaps the easiest to recognize in the salon/spa?
Need
Like
Dislike
Want
3
All the descriptions are general guidelines for establishing prices for services & retail products EXCEPT:
Create a profile of the clients
Develop a salary structure
Conduct a market survey
Compare marketing pricing
4
When team members have each other’s backs, it is an example of a:
Clear, shared vision
Positive, cooperative atmosphere
Learning culture
Competitive edge
5
All of the following guidelines are ways to demonstrate your personalized approach EXCEPT:
Give guest your individual attention
Ensure Client or fort
Not checking on previous treatment information
Remain positive
6
Which of the following statements would offer a solution to procrastination?
Getting less sleep
Making a prioritized to-do-list
Saying “Yes” to everyone
Having a cluttered workspace
7
Net worth is calculated by subtracting liabilities from:
Loan balances
Assets
Student loans
Charge accounts
8
Which of the following phrases describe the ambiance component of comforts?
Offering up-to-date magazines
Slow, peaceful music
Soft, relaxing lighting
Using aromatherapy scents
9
All payments received from clients for services and home-care products purchased is known as:
Taxes
Expenses
Income
Compensation
10
What is the purpose of a handbook for a salon/spa?
Lists areas restaurants
Presents employee compensation for the past year
Outlines owner’s expectations of employees
Features clients addresses
11
The exchange of services, products or expertise for money is known as:
Recommending
Selling
Assessing
Analyzing
12
A set income given to an employee on a weekly or monthly basis is known as:
Salary
Commission
Stock
Booth Rent
13
All payments received from clients for services and home-care products purchased is known as:
Income
Taxes
Expenses
Compensation
14
The emotional buyer type bases their purchases on:
Brand new products
Facts
Personal reasons
Price
15
Compliance with all local, state/province and federal rules, regulations and laws is the responsibility of the:
Local Authorities
Salon/Spa Owner
Former Building Owner
Salon/Spa Employees
16
What ancient culture was believed to be the first to develop extensive beauty products?
India
China
Egypt
Greece
17
How is a task that can be completed within the month ranked when using the ABC prioritizing technique?
Medium Priority
Low Priority
Maximum Priority
High Priority
18
Which buyer type wants to save money at all costs and is not as interested in quality of the product as price?
Bargain
Logical
Stubborn
Ready
19
All of the following statements are ways to demonstrate being truly interested in your client’s well-being EXCEPT:
Ignore any client concerns or complications
Be aware of any time constraints
Remain focused
Ensure Client Comfort
20
What is meant by the Escapist Realm guest experience?
Guest is passively absorbed through the senses
Guest absorbs the events unfolding while actively participating
Guest actively participates in an immersive environment
Guest is immersed but remains positive
21
If the operating expense is greater than the income, the salon/spa is operating at a(n):
Loss
Profit
Liability
Expense
22
Rental agreement is known as a:
Liability
W-2
Lease
Loan
23
Salon/Spa owner pays rent at set dollar amount plus a percentage of monthly income is what type of rent?
Tentative Rent
Fixed Rent
Variable Rent
Flexible Rent
24
Which of the following concepts creates a harmonious and predictable environment?
Synergy
Music and sounds
Personalized approach
Ambiance
25
Which of the following generations was born between 1980 and 2000 and is especially brand-loyal?
Gen Z
Millinenials
Gen X
Baby Boomers
26
Beverages, food, magazines and umbrella stand in the salon/spa are examples of:
Decor
Touchable
Comforts
Aromatherapy
27
Which type of insurance protects the salon/spa owner from financial loss due to an employee’s negligence?
Unemployment
Premise
Product Liability
Malpractice
28
The tax based on the profits (earnings) of a business is known as:
Sales Tax
Operating Tax
Payroll Tax
Income Tax
29
Features of a product are all about:
“When it stops working”
“What’s in it”
“Where it is displayed”
“Why it works”
30
If the operating expense is greater than the income, the salon/spa is operating at a(n):
Loss
Liability
Expense
Profit
31
Which of the following actions is recommended for pricing retail products?
Make the price difficult to find
Don’t put the price on the product
Price all products as a group
Price all products individually
32
Features of a product are it’s characteristics, which might include:
Perfect for traveling
Renewing effect
Economical purchase
Size of container
33
All of the following items are considered to be your assets on a financial statement EXCEPT:
IRA’s
Car Loans
Savings Accounts
Property Owned
34
Managing calls, informing estheticians when clients arrive & supervising the reception area are duties of:
Front desk associate
Owner
Distributor consultant
Manger
35
Renting or leasing a workstation from a building owner would represent which of the following situations?
Independent Contractor
Corporation
Sole Propreitorship
Partnership
36
What is the form called that verifies employee’s identity and authorization to work in the U.S.?
I-9
I-19
I-3
I-14
37
Which of the following terms refers to all money owed?
Financial status
Liabilities
Net worth
Assets
38
All of the cost incurred in running a salon/spa each day is referred to as:
Operating Expense
Profit
Loss
Operating Loss
39
All of the following items are considered to be your assets on a financial statement EXCEPT:
IRA’s
Property Owned
Savings Accounts
Car Loans
40
Type of business ownership in which two or more persons share all costs of opening operating & maintaining the business?
Partnership
Sole Proprietorship
Corporation
Franchise
41
Barriers to the effective use of time include all of the following factors EXCEPT?
Good Sleep Habits
Poor Planning
Cluttered Workspace
Procrastination
42
What kind of insurance is required by federal law for all qualified employers?
Unemployment insurance
Workers compensation
Malpractice insurance
Property insurance
43
What term refers to the atmosphere of one’s surroundings; the feeling of a place; it’s aura?
Aromatherapy
Decor
Ambiance
Synergy
44
A form of operation in which initial purchase fee plus a monthly service charge is paid to the parent corporation is:
Franchise
Partnership
Corporation
Entity
45
All of the listed guidelines could be used to set service prices EXCEPT:
Conducting a market survey
See what other salon/spas are charging and charge twice as much.
Setting prices according to the percentage of profit you hope to make
See what other salon/spas are charging & make your prices comparable
46
Which generation is born entirely in the internet era?
Baby Boomers
Gen Y
Millennials
Igeneration
47
The stock control management checklist often includes all of the following categories EXCEPT:
Product Recommendations
Incoming Stock
Prediction of client needs
Stock rotation
48
In many cases, the first person to greet a client as they arrive is the:
Owner
Manager
Front desk associate
Distributor Consultant
49
An important aspect to remember when managing the financial operations of a salon/spa is to:
Create a budget
Dismiss advice from an accountant
Ignore economic conditions
Avoid organizing a business plan
50
A sole proprietorship is a business owned by:
One person
Franchise
Two or more people
A corporation
51
The generation that wants to know more about products/ business is:
Traditionalists
Millennials
IGeneration
Baby Boomers
52
What is considered the best form of advertising?
Word of mouth
Social Media
Direct Mail
Print Ads
53
Workers’ Compensation insurance is not required for the Salon/Spa owner?
True
False
54
Which type of insurance protects the salon/spa owner from financial loss due to an employee’s negligence?
Premise
Product Liability
Malpractice
Unemployment
55
What form does the employer provide that indicates all taxes paid for the past year for each employee?
W-2 FORM
INCOME TAX FORM
W-4 FORM
SALES TAX FORM
56
A compensation structure based on a percentage of the dollar income the esthetician generates from client services is:
Commission Sructure
Salary plus commission structure
Hourly plus commission structure
Salary Structure
57
The ideal salon/spa arrangement has an efficient traffic pattern providing:
80 square feet per esthetician
A remote reception area
The least steps for the client and esthetician to travel
The most steps for the client and esthetician to travel
58
It take cooperation, consistency, and shared accountability to create staff synergy.
True
False
59
Alycia is open-minded and willing to take a chance on a new products without hesitation. She is what type of buyer?
Bargain
Ready
Stubborn
Logical
60
What percentage of the total salon/spa expenses generally represents compensation for the salon/spa owner?
0.75
0.45
0.1
0.25