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Retail Review Flashcards | StudBud
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Retail Review
Retail Review
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Flashcards
30 cards
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Questions
30
Answers
1
A person whose torso is shorter than average is known as
short-waisted
stocky
petite
barrel-shaped
2
A store's "goods" are the articles of merchandise that it sells.
False
True
3
A "mom and pop" store is
a kiosk
a discount store
locally owned
a chain store
4
Non-textile products that a store sells are known as
yard goods
housewares
hardlines
softlines
5
The number of different item categories or classifications offered by a retail is assortment
depth
breath
weight
height
6
Which of the following is NOT a basic strategy of discount retailing?
consistently low selling prices
known as fashion leaders
customer self-service
low profit margins
7
Toiletries are products used to enhance appearance of the skin, hair and face.
True
False
8
Which of the following are commonly bought as an impulse purchase?
footwear
extenders
winter coats
accessories
9
The market coverage of a store like JCPenney is called
exclusive market coverage
none of the above
intensive market coverage
selective market coverage
10
National Retail Federation is
the world's largest retail store
the world's largest retail trade association
the world's largest union
the world's largest trade show
11
These items mix and match to stretch the wardrobes combinations -
separates
wearing apparel
coordinates
active sportswear
12
Retail positioning is
specific management guidelines for sales
the ways the assortment of goods is arranged
where a retailer situates itself in the market
the strategy for motivating people to buy
13
Jewelry that is least expensive and made of cheaper materials is known as
fine jewelry
bridge jewelry
costume jewelry
discount jewelry
14
Socks, leg warmers and panty hose are in what category of apparel?
Footwear
Accessories
Softlines
Hosiery
15
What type of store is this?
Department Store
Boutique
Off-Price Discount
Hypermarket
16
The "parent" or main store that was likely originally located in central business district is a
branch store
general merchandise store
junior department store
flagship store
17
Manufacturers of expensive fashions often downsize their lines so one can wear a smaller size.
False
True
18
Such sizes as 9/10 or XS/S are examples of
Downsizing
double branding
Dual Sizing
Double ticket sizing
19
A medium sized center usually with 15 - 50 stores is called a
community shopping center
regional shopping center
neighborhood shopping center
central business district
20
What type of store is this?
Off Price Discounter
Category killer
Licensed Merchandise Store
Boutique
21
What type of store is this?
Mail Order Retailer
Department Store
Specialty Store
Category Killer
22
Which of the following is NOT a category of women's clothing sizes?
petites
misses
active sportswear
juniors
23
What type of store is this?
Boutique
Mom and Pop
Kiosk
Variety
24
The Mall of America in Minnesota is an example of a
Regional shopping center
Super-regional shopping center
Factory outlet mall
Hypermarket
25
Setting higher prices on items to attract customers who want quality or status goods
price promoting
prestige pricing
price gouging
strategy pricing
26
What type of store is this?
Specialty Store
Dollar Store
Factory Outlet
Five and Dime
27
Softlines include all of the following EXCEPT
towels
tools
yard goods
dry goods
28
The quantity of each item available in the category or classification is assortment
height
depth
breadth
weight
29
Underwear for women is also known as
Foundations
Lingerie
Intimate apparel
Loungewear
30
The main features of infant clothing that consumers look for are
designer labels
comfort & practicality
cute and cuddly
growth features