Chapter 7 & 8 Test Review

______ occurs when a movie is distributed nationally to thousands of theatres

The______ is the highest point of growth in the economy. 

radio...

t or f. The government can discourage sales of a product by increasing taxes on that product

a(n) _________ policy allows consumers to negotiate prices. 

t o f. health leisure time and money all drive the recreation industry. 

New technologies that change existing forms of communication channels 

The law of supply and demand 

 A private enterprise system is based on independent decisions made by consumers & producers

_______ is the point where the supply and demand curves intersect.

the marketing mix and distribution of pro sports games is controlled by 

t or f. when price goes up, demand for the product also goes up. 

A grou of tv channels sold as a package for one monthly price is called.. 

Participation in recreational sports 

During a recession there is... 

The channel members invovled in making a product or service available are called...

_________ are types of delivery systems for delivering sports and entertainment events 

________ provides the means to distribute an event to a large volume of people. 

A(n) _______ is a combo of independent businesses formed to regulate production of a product

t or f. There are two major channels of distribution... live and media. 

Antitrust laws have been enacted to 

t or f. Pricing of merchandise is generally not influenced by the forces of supply and demand 

t or f. radio, tv, and the internet are examples of mass media 

________ technologies change the existing forms of communication channels

t or f. when distance keeps fans from attending a live event media provides the nextbest option

Channels of _________ include all of the businesses through which products pass to the consumer

t or f. Sports and entertainment businesses are usually very prosperous during a recession.

t or f. Today, most tv programs are distributed to viewers just once or twice 

Live entertainment performances...

Which is not an example of promotional pricing

Radio talk shows attract new younger listeners when podcasts are made available for download

Producers of sports and entertainment events 

t or f.  Customers must be able to obtain the product when and where they want it.

During the expansion phase of the business cycle...

______ search apps review your private data to provide you he answers to questions you ask