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The power of an image - advertising! Flashcards | StudBud
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The power of an image - advertising!
The power of an image - advertising!
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Flashcards
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Questions
10
Answers
1
The same ad uses an appeal of
humour
bandwagon
facts and figures
emotional
2
This advertisement has too much . . .
drawing
product
colour
copy
3
The
appeal
this advertisement uses is . . .
bandwagon
snob
emotional
sex
4
This advertisement appeals using . . .
none of the above
expert
celebrity
testimonial
5
This advertisement uses . . .
celebrity endorsement
expert endorsement
humour
bandwagon
6
This Coke ad uses an appeal called:
Facts and figures
Emotional
Humour
Bandwagon
7
This advertisement uses . . .
bandwagon
celebrity endorsement
expert endorsement
humour
8
This advertisement is located . . .
on a billboard
on a poster
on television
in a magazine
9
The
first
important aspect that makes a successful advertisement is:
catch your attention
keep your attention
make you desire it
image of the product
10
The technique used by this advertisement is . . .
Expert endorsement
humour
facts and figures
celebrity endorsement
