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Ad Tech Quiz
This ad uses the technique . . .
This ad appeals most to . . .
Ad Tech Quiz
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Flashcards
15 cards
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Practice quiz
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Questions
15
Answers
1
This ad appeals most to . . .
Logos
Ethos
2
This ad uses the technique . . .
Repetition
Card Stacking
Plain Folk
Beautiful People
3
An appeal to emotion is . . .
Logos
Pathos
Ethos
4
This ad appeals most to . . .
Pathos
Logos
5
This ad uses the technique . . .
Celebrity Endorsement
Beautiful People
Rational Appeal
Emotional Appeal
6
This ad uses the technique . . .
Patriotic
Expert Opinion
Snob Appeal
Potential Appeal
7
This ad appeals most to . . .
Logos
Ethos
8
An appeal to trustworthiness is . . .
Logos
Pathos
Ethos
9
This ad uses the technique . . .
Beautiful People
Snob Appeal
Expert Opinion
Glittering Generalities
10
An appeal to logic is
Logos
Pathos
Ethos
11
This ad uses the technique . . .
Facts and Figures
Potential Appeal
Repetition
Card Stacking
12
This ad uses the technique . . .
Beautiful People
Loaded lanuage
Plain Folks Appeal
Product comparison
13
This ad appeals most to . . .
Ethos
Logos
14
This ad uses the technique . . .
Plain Folk
Logical Appeal
Facts and Figures
Patriotic
15
This ad uses the technique . . .
Card-stacking
Glittering Generalities
Product Comparison
Humor
