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Sports Marketing II Objective 2.0 Flashcards | StudBud
Sports Marketing II Objective 2.0
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The primary objective of developing sport/event public-relations strategies is to
A
promote publicity efforts with key members ofthe media
B
develop positive relationships with corporatesponsors
C
establish a feeling of goodwill with all of the fan bases.
D
encourage local businesses to purchase moretickets
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