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Typography Flashcards | StudBud
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Typography
Typography
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Graphic Design - Student Learning Objective Test
Flashcards
14 cards
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Questions
14
Answers
1
In terms of typography, what is justified?
Left and right spacing form straight edges
Lining of type that is spaced centered
Lining of type that is spaced to the left
Lining of type that is centered
2
What is tracking?
The space between two characters
The space between two lines of type
The overall spacing between all characters in a line
3
What is typography?
the art and technique of designing font types.
A type of font
The study of fonts.
4
Sans Serif is font type without serif strokes
False
True
5
The first printed letters were fashioned after Monk lettering and called?
Didot
Blackletter
American Gothic
6
What is a type widow?
a long line in a sentence that sticks out in the paragraph
a short font type
A very short line - one word or the end of a hyphenated word
7
The bottom part of the letter sits on the _____.
Table
Baseline
X-Height
8
What is an ascender in typography?
the small decorative stroke at the end of a main stroke
An imaginary horizontal line
The horizontal line that connects 2 vertical lines
Part of lowercase letter that rise above the x-height.
9
What are transitional typefaces?
They are a mixture of old and modern styles put together.
Typefaces that move from one position to another
A serif typeface that changes to sans-serif
They are typefaces that are italicized
10
What is kerning?
Reduction of space between two characters
Can be used to attract readers
Usually found in other countries
11
What is leading?
The space between two characters
Sharpening a pencil
The distance between two lines of type
12
In typography, what is hierarchy?
Used to guide/direct the eye where to go next on the page
Maslow's pyramid
Uppercase & lowercase letters
13
What is a descender in typography?
when the elevator goes down the shaft
The part of the letter that rises above the x-height
The part of the letter that falls beneath the baseline
14
In the business world, comic sans is frowned upon when used in documents?
False
True