Celebrity endorsement is...

using famous people to sell something, using tom hanks to sell something

'99% of germs killed' - is an example of...

Scientific/statistical claim, Logos

Bandwagon/status appeal is...

Using popularity to sell a product, Appealing to popularity

Slogans are a part of...

Brand name familiarity, Persuasive techniques

what you think, the same as a thesis, your main point/belief

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English Revision

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Questions 19

Answers

1
Celebrity endorsement is...
using famous people to sell something
using professionals to sell something
none of the above
using tom hanks to sell something
2
Colgate toothpaste ‘Number 1 recommended by dental professionals’ is an example of...
Authority endorsement
Bandwagon appeal
Celebrity endorsement
Peer approval
3
'99% of germs killed' - is an example of...
Scientific/statistical claim
Peer approval
Comparison
Logos
4
Slogans are...
a picture used by a business
a slow gang
a headline for a business
useless
5
Kairos is...
the appeal to logic
taking advantage of timing
the appeal to emotion
all of the above
6
Logos is...
the appeal to emotion
a brands picture
the appeal to logic and facts
the appeal to ethics
7
Bandwagon/status appeal is...
Selling stuff from wagons
Appealing to wagons
Using popularity to sell a product
Appealing to popularity
8
Slogans are a part of...
Debates
Brand name familiarity
Persuasive techniques
None of the above
9
make.believe - is the slogan for who?
Microsoft
Xbox
Sony
Apple
10
Name this brand...
Baskin Robins
Beartrap
Beats
None of the above
11
A claim is...
what you think
the same as a thesis
your main point/belief
none of the above
12
Name the brand
Player
None of the above
Pinterest
Prezzi
13
Pathos is...
hand gestures
the appeal to logic
the appeal to emotion
the appeal to ethics
14
Name the brand
Level 5
LG
Lifes Good
Logo
15
Name the brand
Monster
Mother
Monkey
Mum
16
Name this brand...
Run n Go
Gloria Jeans
Starbucks
Cibo
17
'New', 'Free', and, 'Amazing' are examples of...
Appealing language
Celebrity endorsement
Beauty appeal
None of the above
18
Ethos is...
The appeal to ethics
the appeal to logic and facts
the appeal to emotion
using data and numbers
19
Hand gestures are used to...
all of the above
help get your point across
help express emotion
engage the audience

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